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Knowledge Base Articles

  • Custom Water Bottles: Do They Get Potential Clients' Attention?

    In advertising, thinking simple can be as valuable as thinking in depth, especially when you need to cut advertising costs. For many companies, advertising on a budget doesn't entail new solutions; it entails revisiting old solutions with new insight, such as advertising with promotional products. The promotional products industry generates billions of dollars annually, and the reason is simple: promotional products-also known as corporate giveaways-actually work. According to Promotional Products Association International (PPAI), a research organization started in support of the international promotional products industry in 1904, 76% of people that receive giveaways remember the products' information, and trade booths that feature at least one giveaway are 50% more likely to be visited than booths that feature none. PPAI's statistics reveal the efficacy of giveaways. But the concern remains about whether some giveaways are more effective than   
  • Personalized Water Bottle Marketing - 4 Tips for Greater Success

    A personalized water bottle can make a great marketing tool as it's an inexpensive yet effective way to disseminate information about your company. According to a recent study, on average, drinking wares have a per-impression cost of $0.004 and get you a bit over 1,300 impressions over their useful life. You can have lower per-impression costs with other promotional products and you can have more impressions too. Think personalized bags and shirts. However, not every occasion calls for a bag or a shirt. As a matter of fact, some call for a water bottle. Since not everybody who's determined that giving away a personalized water bottle or two gets the full effect, here are four tips to help you market with water bottles more successfully. 1. A Personalized Water Bottle That Stands Out Works Harder For You In the world of personalized products marketing, "He who screams louder gets the attention" becomes "He who stands o   
  • Green Promotions: Tote Bags?

    Environmental preservation and 'going green' are perhaps some of the most popular buzzwords nowadays, especially when it comes to commercial organizations such as manufacturers. Let's face it, we have very limited resources on our planet earth, and we are quickly running out of them. Clean air, clean water, even land itself is a scarce resource now. Everyone is worried about conserving the environment and saving the world for our future generations. Businesses need to promote themselves, but is it necessary that they do it at the expense of the environment and our natural resources? Green Promotions? Promotional activities are always good for business, but have you really considered what non-monetary costs are involved? Sure, giveaways are a great way to communicate your products or service to the public but that wastes a lot of natural resources. One alternative would be to rely on electronic sources but that doesn't always work eithe   
  • Different Applications for Custom Water Bottles

    In society today one thing that you can count on most days when you are out and about is people walking around with bottles of water. In the more health conscience world that we live in, people know that drinking plenty of water is essential for a happy, healthy life. Some people use bottles so much that they look to name brand makers of thermoses and the like for bottles to carry their water instead of using the basic disposable plastic bottles sold in stores. Applications for Custom Bottles People in general may not realize that there are many different applications for custom water bottles. Most people see custom H2O bottles as a means for companies to advertise by giving the items away free at tradeshows, conventions, and special events. Companies are able to spread their name around to people who may have never heard of them by offering them to anyone that walks by their booth and takes just a few seconds to grab one. Ano   
  • How Can Eco Friendly Water Bottles Contribute to My Health and the Health of the Planet?

    Let's face it, we all need to do our bit to help the environment today and an eco friendly water bottle is one easy way to help. It can be glass or stainless steel and should contain no harmful chemicals in its composition. If you select the right one, then your health and that of our planet can improve and here's how. Did you know for example that over sixty million plastic bottles are used and thrown away each day in the US alone? Just think what that number is for the whole world! With an eco friendly water bottle you are contributing towards reducing that number by using the same container over and over again and hopefully not buying or using any plastic bottles again for your water. When you consider that bottled water is no better for you than the tap variety and in many cases is the same poor quality and comes from the very same source but costs $2 - $4 a gallon! The best eco friendly ones are either glass whic