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Knowledge Base Articles

  • Promotional Sports Bags As Corporate Gifts

    Businesses today think of ways on how to promote their products and services to their clients. One of the best ways to promote products these days is to offer corporate gifts such as sports bags and cooler bags. Companies that are related to selling sports equipments often give sports bags to entice their clients to patronize their business. There are lots of benefits of giving this type of promotional items to clients and aside from establishing rapport to clients, it is also a great way for companies to build better brand names. If your company is related to sports, then you can get wholesale bags and have them printed with your company logo. The best thing about using this type of item to promote your company is that they come in varied colors, sizes and shapes thus you can have bags that are custom-made to fit the needs of your company. On the other hand, you can also choose different varieties of sports bags and cooler ba   
  • Countdown To Promotional Conference Bags

    What's a conference without promotional conference bags? It's like a festival without the cotton candy and popcorn or a party without the goodies. Promotional conference bags are one of those traditions that have become much anticipated among those who attend conferences as part of their business or professional lives. Whether they're handed out at check in or picked up at a table when the conference starts, conference attendees thoroughly enjoy rifling through the contents to find all the promotional goodies provided by conference sponsors and look forward to using the bag itself again and again. If you're in charge of ordering the promotional supplies and goodies for your organization's conference, getting the goodies into the promotional conference bags is a process that started months earlier. If this is your first time planning a conference, here's a quick countdown of things you need to consider and a timeline for ordering and organizing everything that goes into putting   
  • Promotional Mouse Mats - Add Your Logo

    When it comes to planning your advertising and marketing campaign, giving off promotional gifts to clients and customers, free of cost, is a good idea. These promotional gifts are usually customised, and carry the names, contact details, and messages of the brand seeking organisation. These promotional items work as great advertising tools by virtue of their appeal and visibility. There are numerous items that can be selected as free gifts, but the type of gift should uniquely depend on the nature of your target audience and the product or service you deliver. If you have a diverse audience, a uniformly common gift, at our times, can be mouse mats. In fact, customised mouse mats might come as a great advertising idea. The only challenge comes in the guise of design. Design plays a very vital role when it comes to promotional mouse mats and you have to be very creative in getting your customers on board and making them appreciate your promotional mouse mats. It doesn't ma   
  • How To Define Promotional Products

    As a rule, promotional products are imprinted with a company's name, logo or message. They include both decorative and useful items of merchandise that can be incorporated in marketing and communication campaigns. Items are used to endorse a product, service or company agenda and can include business gifts, and awards, prizes, commemoratives and other decorated or imprinted items. Promotional products that are imprinted and distributed free are referred to as Advertising Specialties. Imprinted promotional gifts that are given as an inducement for a precise action are known as Premiums. Business gifts, awards and items that commemorate are also known as promotional products. The importance of promotional products is in their power to carry a message to a targeted audience. The products are both useful to, and appreciated by, the recipients; consequently, they are retained and used. Rewards for using promotional products Promotional products are flexible, subs   
  • A Guide to Doing Business Face to Face in China

    Firstly - where do I go and how do I get there? By far the best place to start is with the Canton Fair in Guangzhou - cantonfair.org.cn which runs in April and October. The best way to get there is by flying into Hong Kong either direct or indirect (a short stop over in Dubai is usually cheapest) an economy ticket should set you back around 395. Once in Hong Kong there are a variety of ways of making it up to Guangzhou but I find that the easiest and cheapest way is by train, all trains run from Hung Hom station in Kowloon and arrive at Guangzhou East station in Guangzhou, tickets are around $190HK one way. What paper work do I need? You will first and foremost need a Chinese Visa which you obtain through a Chinese embassy here in the UK - chinese-embassy.org.uk/eng/lsyw/chivisa/. You will need a Letter of invitation from a company or institution in China or Visa Notification Form issued by an authorized unit in China (Visa    

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