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Knowledge Base Articles

  • Promotional Conference Folders - Ideal Giveaways at Business Events

    Out of the many promotional items and gifts, promotional conference folders are the best give-aways at business events, seminars as well as trade shows. These folders, available in designs and materials such as leather, synthetic as well as fabric can be easily personalised with your company name and logo on it. Conference folders can work to improve your brand image and get you all the visibility you need, primarily in two ways, i.e. your clients and customers and your employees.   Internal Brand Visibility  Your employees know how to ideate, manufacture, supply and market your product and services but don't often realise their relative importance, or for that matter, the scope and size of your business. Using common wholesale stationery may be convenient but may not always work to your advantage.  Check in various departments! Check for all that your employee needs to carry around during a normal working d   
  • Promotional Gifts Don't Have to Break Your Promotional Budget!

    If there is one thing you have to do consistently when you own a business, it is advertise and promote. When your name is unknown, so are your products and services. No one will come looking for you if that is the case. However, when you give promotional gifts, you get your name out there to prospective customers and clients. Once your business's name is known, people will seek what you specialize in and allow you to work for them. The first thing to remember about a gift is you have to make it seem like something other than a token give away item. To do this, you need to make it look like a present. The easy way to do this is to place any promotional products into a promotional bag! Bags with tissue paper are currently a common form of "gift wrap", and when you have your business name right on the paper bag, it will put your company's name and logo in the mind of the gift recipient and anyone in their vicinity. With paper promotional bags starting at as little as £0.45, the c   
  • Wholesale Drop Ship - Benefits of Drop Shipping

    There are pros and cons for every business. Drop shipping also has a negative side to it. But it has more positive factors than negative ones. Here are some of the reasons why you should start drop shipping: o Minimal Cash Investments You do not loads of cash to start your own drop shipping. Of course, you will spend some but only very minimal investments. You have to pay domains, promotional methods, and other selling software. o No Need for Inventory In drop shipping you do need to buy in bulk. So, there is no need for storage area or inventories. You will have more time to concentrate on how to promote your product and increase your sales. o You can Sell Anything It is true, that in drop shipping you can sell various products in your website. You will be able to sell any product that is currently in demand right now. It could be the latest perfume, the hottest selling book, the newest video   
  • What to Consider in Starting Up an Online Retail Marketing and Promotion Business

    Every business's objective is to purchase products as economical as possible and make a profit from selling it at a higher price. This is the first rule of marketing / promoting at retail. Online sales abide by the same procedure. The advantage of selling online is that expenses are considerably reduced; as are the initial outlay in commencing your business. A desktop or laptop with a broadband or cable connection is your first requirement; along with a competent and reliable wholesale supplier / manufacturer is a pre-requisite. Researching and sourcing a wholesale supplier is easy. Go to the SaleHoo site. Mark Ling and Simon Slade founded SaleHoo.com. Both are from New Zealand. SaleHoo was initially launched in 2005. SaleHoo assists marketing / promotion retailers source and partner wholesale suppliers / manufacturers. SaleHoo's enormous directory contains details of worldwide suppliers / manufacturers and their products. A sma   
  • Preparing and Attending Canton Fairs - Critical Tips to Bear in Mind

    The bilingual Canton Fairs held in Guangzhou separately in April and October open a great door for businessmen around the world to gather together and explore more opportunities. If you've never been to Canton Fair before and are planning to attend the Fair, here are some tips to make clear what you have to prepare before the Fair and in the Fair. Preparation for the Canton Fair 1. A valid China visa and letter of invitation from a company or any institution in China. Also, register and apply on the official website of Canton Fair: cantonfair.org.cn. 2. Book hotels, and check about the transportation to Pazhou complex. 3. Learn a few basic Chinese daily sentences such as "Ni hao"(Hello), "Xie xie"(Thank you), "Zaijian"(See you). 4. Check which phase of Canton Fair covers your product categories, and acquaint with the map of Pazhou Complex. 5. Check the booth numbers of the suppliers you wish to visit. The boot   

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