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Knowledge Base Articles

  • The Basics of Promotional Products

    Promoting through promotional products is a way of advertising companies or products with intent of gaining them exposure. This exposure is spread by means of various imprinted promotional products, or what are also referred to as advertising specialties and/or identity products. These products are issued with full intent on gaining prominence for that particular company. Once this is attained, success is assuredly underway. And, as a universal desire, success is what any company is after. Before achievement comes though, one must become aware of why promotional items are instituted and just exactly what their purposes are. Purposes and Uses of Promotional Items: In terms of concreteness, promotional items can be used individually or incorporated with other various media in rudimentary, effective or creative fashions. Business gifts, employee relations, orientation programs, corporate communications, incentives (for work, safety programs and purchasing) and trade s   
  • Promotional Water Bottles - Advertising That Goes Everywhere

    If you want your business to be noticed but do not have the budget for a big time advertising campaign, then promotional items are one of the best ways to get your business noticed, or to introduce a new product, promote a new service, motivate your employees and thank your customers. From pens to mugs, pewter items and umbrellas, notepads, t-shirts and water bottles--it is all used as marketing and promotional reasons for a company. Promotional water bottles have great advantages that make them suitable for creating hype and buzz on your products and business. One of the most common reasons for why custom water bottles are the most sought after promotional items is because it is oh-so affordable and won't break a company's budget. They are affordable and this is one important criteria you have to look into if you are looking to build buzz. While there are higher priced ones out there, you should go for cheaper types that really stretch your bu   
  • Consigning Creative, Unique Gift Products Can Provide High Profits

    Many home business operators create unique logoed and name-dropped gift products using simple product printing equipment. Utilizing simple product printing equipment such as a hand operated pad printer, or dye-sublimation gear, they create gift products quickly, inexpensively, and on a "spec" basis, meaning small quantity. With such equipment, the artwork, which is the valuable component in this idea, can be quickly applied to a blank product for a few dollars in set-up costs, and pennies per item. The value of the blank is thus multiplied many times by the application of a few penny's worth of ink, if that ink conveys a funny image, a souvenir name drop, or a commemorative logo. Here are just two case studies. Ron Ellis was famous for printing on, of all things, coconuts with zippers! Ron, a retired Marine, Shriner, and a professional clown, worked from his home in Albuquerque. He was devoted to children's charities. The coconut supplier produ   
  • Different Applications for Custom Water Bottles

    In society today one thing that you can count on most days when you are out and about is people walking around with bottles of water. In the more health conscience world that we live in, people know that drinking plenty of water is essential for a happy, healthy life. Some people use bottles so much that they look to name brand makers of thermoses and the like for bottles to carry their water instead of using the basic disposable plastic bottles sold in stores. Applications for Custom Bottles People in general may not realize that there are many different applications for custom water bottles. Most people see custom H2O bottles as a means for companies to advertise by giving the items away free at tradeshows, conventions, and special events. Companies are able to spread their name around to people who may have never heard of them by offering them to anyone that walks by their booth and takes just a few seconds to grab one. Ano   
  • A Touch of Class - Quill Promotional Pens

    You can include a touch of class with your next promotion by using quill promotional pens as your promotional item. These quill pens are exquisite writing utensils - gliding across the page, beautiful in hand. Not your ordinary click pen, quill promotional pens are a step above the rest with elegance and beauty. Your clients, staff and recipients of these quill promotional pens will notice the thought that you put into choosing these exquisite writing instruments. Your care, thought and 'thank you' to them will be noticed every time they use the pen you've given to them. A quill promotional pen is a gift or promotional item that goes a long way - the pen is functional yet luxurious, a sign to your client or customer that you appreciate the business that they bring to you - in short, you appreciate them. A little promotional item such as a quill promotional pen can go a long way, and spending just a few lira on a quill pen can really make the difference in your client rel