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Knowledge Base Articles

  • Australian Promotional Products That Have Left Their Mark

    Australian promotions are often underrated in Australia for their quality and content. Australia actually produces a lot of major brands known around the world, and the promotional process is the main reason they're so well known. As a matter of fact, the "Australianization" of promotions has created a lot of major brand identities. Promotional products have been many and varied. From shrimps on barbies to Ugg boots, Fosters, Vegemite and Lexus cars, there is s a history of Australian products which have become household identities through promotion. All things Australian- Promotional products that keep on selling Australian promotions are very much lifestyle-based. The big names in Australian products are all linked to living-well in the true Australian sense. The famous brand name Eskies, for example, is a major promotional product. Any such product, to do with sport, all accessories, and any promotional image related to the iconic Australian sports, sells ou   
  • Custom Lanyards For Company Promotions

    Companies frequently use custom lanyards to promote their business. They have learned that they can get quality advertising by using this simple tool. If you are unaware of the benefits of having custom lanyards working for your company, it is time to learn. Listed below are a few of the reason why you should get your own lanyards designed. Lanyards can be completely customized. Unlike many promotional products that only permit you to make a few choices, a lanyard will allow you to be involved in every step of the manufacturing process. You start by selecting the material that you want, and then you get to choose how your lanyard will be dyed. For detailed images, the dye sublimation process is advised. However, if you are planning a relatively simple design than the traditional method of silk screening will be more than sufficient. Everything that is printed on the lanyard will be up to you. You can choose to have the name of the co   
  • Consigning Creative, Unique Gift Products Can Provide High Profits

    Many home business operators create unique logoed and name-dropped gift products using simple product printing equipment. Utilizing simple product printing equipment such as a hand operated pad printer, or dye-sublimation gear, they create gift products quickly, inexpensively, and on a "spec" basis, meaning small quantity. With such equipment, the artwork, which is the valuable component in this idea, can be quickly applied to a blank product for a few dollars in set-up costs, and pennies per item. The value of the blank is thus multiplied many times by the application of a few penny's worth of ink, if that ink conveys a funny image, a souvenir name drop, or a commemorative logo. Here are just two case studies. Ron Ellis was famous for printing on, of all things, coconuts with zippers! Ron, a retired Marine, Shriner, and a professional clown, worked from his home in Albuquerque. He was devoted to children's charities. The coconut supplier produ   
  • Why Water Bottles Are Effective Promotional Products For Summer

    With spring season already upon on us and temperatures creeping up to the mid 70's, summer season and summer lifestyle is switching into high gear. People are packing the picnic bag, the beach towel and the trunks for a day at the beach, going down to the shore or out by boat on the ocean and this is a perfect time to start planning your summer promotional giveaways. The obvious choice for marketing buyers and merchandise planners is to replenish merchandise inventories of T-shirts, Shorts and Caps for a summer look, but a simple bottle of water is often overseen as the most effective promotional product in the summer. It is estimated that people drink up to an average of 45% more liquid during a warm summer day, over a day in the winter. Carrying around a bottle of water is not only a convenience - it is a necessity. Overall, the water bottling industry sees a 27% increase in sales of bottled water during the summer month (May-August)   
  • Learn the Secrets of How to Start a Successful Wholesale Business

    Learn the secrets of one of the oldest and most profitable business in the world, Wholesale Business. It has been in place since the start of civilization. It is responsible for creating wealth and a new class, the rich class. This class created wealth and did not inherited it from kings or queens. How did they do it? Using trade, finding products, and wholesaling them. Now most business trade in some way or another, they trade products, services, something. Now it is easier then ever before to trade products, we have many more sales and distribution channels than ever before, we have many new tools to our disposal and information is easy to get and to transfer. These days you can use the internet, drop shipping, telephone, email, bank wire transfers and many other resources to expedite business transactions and make it much more interesting for wholesale businesses. There are many types of businesses you can start, run,    

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