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Made-in-China Medicine Testing the World MarketMany pharmaceutical companies in China are hoping to pass major international certifications, such as certifications from the WHO, EU and Australia. "It is likely that 20 pharmaceutical companies can obtain international certifications this year," said Mr Yu Mingde, a vice-director of China Pharmaceutical Enterprises Management Association. Temptation from the outside 2007 was another record year for China's western medicine export value, up 56% to US$784 million. However, most medicines that went to big markets such as Japan, Korea and Australia were products from foreign companies in China, mainly in the form of export processing trades. Products made by domestic Chinese companies were exported to low end markets such as Nigeria and Pakistan. As Chinese pharmaceutical companies are still weak at proprietary R&D, most of their products are generic copycat drugs. Yu revealed that "the big three markets of EU, US and Japan
The Basics of Promotional ProductsPromoting through promotional products is a way of advertising companies or products with intent of gaining them exposure. This exposure is spread by means of various imprinted promotional products, or what are also referred to as advertising specialties and/or identity products. These products are issued with full intent on gaining prominence for that particular company. Once this is attained, success is assuredly underway. And, as a universal desire, success is what any company is after. Before achievement comes though, one must become aware of why promotional items are instituted and just exactly what their purposes are. Purposes and Uses of Promotional Items: In terms of concreteness, promotional items can be used individually or incorporated with other various media in rudimentary, effective or creative fashions. Business gifts, employee relations, orientation programs, corporate communications, incentives (for work, safety programs and purchasing) and trade s
Top 5 Benefits of Using Promotional MugsA proven marketing technique that companies use to promote their brand is by using promotional merchandise. One of the most popular items are promotional mugs, where you can customise and print your logo or message for all your customers to see. Here are the top five benefits why you should consider them for your next marketing campaign: 1. Maximising Exposure The obvious benefit of producing your own range of printed and promotional mugs is to get your brand exposed on an item that almost everyone uses everyday. Think about it, since most employees like to have tea or coffee at work, they are bound to find an abundance of mugs in the kitchen. Some people even like to use travel mugs, which are portable and have the potential to be seen by a wider marketing audience. The more people that see your mug, the more exposed your brand gets, and create potential interest from customers. 2. Practical and durable Promotional mugs are items whic
Promotional Mouse Mats And Coaster ComboOne of the best promotional items you can purchase are promotional mouse mats and for a very good reason - no matter which type you buy, whether you go for the budget ones or the promotional mouse mat and coaster combo set, they last for a really long time, which translates into one perfect thing for you - recurring advertisement for little investment. A promotional mouse mat and coaster combination set is the perfect way to get your promotional advertising message across. Your customers will use your promotional mouse mats for months, if not years to come. A promotional mouse mat will last for a really long time in the hands of your clients, and for their meager cost, is a perfect investment in your business. Promotional mouse mats are an inexpensive way to really promote your business, the only problem that many businesses face is how to distribute them and which way is really the most efficient for spreading the promotional mouse mats around to clients and new or pote
Do Your Part and Enhance Your Company's Reputation With Custom Water BottlesPromoting good health to your customers and employees is very important and when you can find a way to do so and help the environment, you are drastically helping your company's image. People today are in the habit of buying all disposable things and this is a bad practice for the planet we live on. One of the largest items they purchase and throw away regularly is bottled water. Our society is becoming more aware of how detrimental this is to the planet we live on and takes pride in companies that do their part to promote taking care of the environment. One great way to make a statement and raise your reputation is by handing out promotional items that do not harm the environment and encourage people to do their part. Custom water bottles are designed to be reused and cut down the amount of waste being dumped in land fills across the country daily. Giving your clients, investors, and employees a promotional gift like this lessens the impact di