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Knowledge Base Articles

  • Green Promotions: Tote Bags?

    Environmental preservation and 'going green' are perhaps some of the most popular buzzwords nowadays, especially when it comes to commercial organizations such as manufacturers. Let's face it, we have very limited resources on our planet earth, and we are quickly running out of them. Clean air, clean water, even land itself is a scarce resource now. Everyone is worried about conserving the environment and saving the world for our future generations. Businesses need to promote themselves, but is it necessary that they do it at the expense of the environment and our natural resources? Green Promotions? Promotional activities are always good for business, but have you really considered what non-monetary costs are involved? Sure, giveaways are a great way to communicate your products or service to the public but that wastes a lot of natural resources. One alternative would be to rely on electronic sources but that doesn't always work eithe   
  • Advertising Through Wholesale Promotional Products

    World is moving forward at a very fast rate, with a blink of eye a new technology or company is launched in market. With strong competition going around between all the companies in market advanced advertising techniques are being researched upon. Advertising techniques must be such that they provide maximum number of customers to the companies but with minimum expenditure as possible. Wholesale promotional products are a great leap in the industry of advertising. Wholesale promotional products have the advantage of minimum expenditure as they are ordered in bulk and also can reach maximum customers due to its large number. These products are available in the market in a wide range of products ranging from coffee mugs to clocks and show pieces. These products ensure that the name of the company reaches the maximum number of people as possible. They are an answer to the company's advertising strategy which remains within the designed budget.    
  • Stainless Steel Water Bottles - What Are the Advantages of Using Stainless Steel Water Bottles

    When it comes to buying a drink bottle there are many alternatives, most of which can be compared and bought online, but the most popular type is increasingly being purchased is the stainless steel water bottle. There is a long list of advantages for using such bottles, including durability and reusability, but the real benefits of such bottles become apparent when they are compared to other bottles made of different materials like plastic and aluminum. Top quality manufacturers of reusable bottles have begun designing and manufacturing stainless steel water bottles after replace plastic and aluminium bottle alternatives that are currently on the market. Stainless steel, and particularly 304 grade (or 18/8), is one of the most hygienic materials available, so hygienic in fact that the same material is often used in the manufacture of surgical equipment and kitchen utensils. These bottles therefore have the advantage of reducing the risk of wa   
  • Think Ahead With Promotional Gifts

    Marketing experts, across the globe, are unanimous in two points with reference to promotional gifts:- Any company can use promotional gifts to promote their business The future use of promotional gifts will only increase and they will be more effective in times to come. What makes promotional items a promotional vehicle of the future? Online experts believe that in future companies will try to concentrate on selective audience and will focus their strategies on niche markets. A research paper from Baylor University indicates five recent trends in relation to promotional products:- Advertisers are only beginning to learn the advantages of a complete marketing strategy comprising of both mass media advertisements and promotional gifts. There is too much congestion in the mass media which is creating an ever-increasing opportunity for promotional gifts programs. Companies have realized that in case of mature markets, especially i   
  • Importance Of Having A Good Interpreter in Shenzhen and Guangzhou

    These sectors attract massive volumes of foreign trade which is evident from the fact that Shenzhen's GDP in midst of global recession in 2009 was 820.1 billion USD while Guangzhou had a GDP of $133.5 billion USD. Even in the era of recession, Shenzhen and Guangzhou maintained China's pinnacle position in the electronics market; in fact due to the incentives it offers to foreign businesses in terms of quality and price, they actually helped push China higher on the apex. Be it an industrialist in USA or a electronic parts retailer in Southern Asia, both deem importing from China to be extremely lucrative and two destinations which surely make on the list of business trip to China are Shenzhen and Guangzhou. Shenzhen being home to giants in the Cellular Industry, such as Huawei, ZTE and G Five makes it a must visit. The prestigious Hon Hai group which trades as Foxconn also has its office in the region. The importance of visiting Guangzhou is du   

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