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Knowledge Base Articles

  • Customized Promotional Products: Perfect Business Branding Solutions for Increasing Sales

    Try to remember how you felt when you received a customised birthday cake with your name on it and was treated like royalty. "Awesome" probably describes this feeling you then had when people treated you this way. Every customised gift is relatable to this feeling and we often tend to become attached to the gift giver, emotionally or mentally. This fact has now been adopted and utilized as marketing strategies to increase business sales. Amid the contemporary cut-throat kind of competition, promotional strategy is considered to be the best method of increasing sales and is the "open secret" for staying ahead in the race. The sole purpose of promotional strategy is to introduce, persuade, and influence people; the same 3 "colours" that a sales strategy targets. Customized products impact enormously on both the giver and the receiver while providing the perfect business branding solution. Let's discuss how customized promotional products   
  • Choosing the Right Promotional Items to Advertise Your Business

    Promotional products are given to in response to specific actions, employee rewards, business gifts, conferences giveaways and tradeshow presentations. With a very little cost, you can effectively utilize a promotional item to generate company's name recognition and create customer goodwill. By choosing a right promotional item, every business can advertise its brand successfully. All you need is to choose the right item for the right price. You need to get an item that best suits your business. Whether the freebies are desk and office accessories, eco friendly and recycled items, executive gifts, health and well being items, leather goods, printed clothing, sweets and chocolates, electronic gifts, travel and leisure gifts, crystal and glassware, conference and exhibition items, printed pencils and pens, promotional merchandise or express promotional items, they fall into the broad category of promotional products. Promotional product is anythi   
  • Wholesale Mugs Can Be Excellent Promotional Items

    Promotional items have been used by companies for centuries. When you give free items to customers who use them frequently, your brand's recall value is greatly enhanced and people using them are greatly inclined to buy your products when they need it in future. There can be as many items to promote a business as you can think of, but if you buy them in wholesale, you are likely to save a fortune as buying in bulk saves you a lot and you pay just a fraction of the price of a piece this way. Among promotional items that are being bought in wholesale are key rings, calendars, caps, mugs and many more things. Among these wholesale mugs have been found to be extremely powerful in increasing the recall value of your product or service as coffee mugs are items that are used daily and people develop a sentimental attachment with them. As a marketing tool, wholesale mugs have been found to be very effective. They are something that people use in any ca   
  • Use Promotional Items at Trade Shows to Promote Your Business

    Savvy companies today fully understand how competitive business can be. As a result, they do everything they can to promote their businesses in the best and most affordable manner possible. For many companies, this means ordering promotional items from a wholesaler or exporter and then giving them to employees and customers. When handled properly, promotional products can be an integral part of promoting your business. Selecting the right promotional items and corporate gifts is absolutely crucial because it can affect your entire business. The right products can help to convey the right message to current as well as prospective clients. Given the number and different types of promotional items that are available to choose from, the process of choosing the right products can often times be confusing. This is why it is important to spend some time looking for the right supplier and creative products that will convey the message you want to send.    
  • Custom Sports Bottle Promotions Battle the Environmental Dangers of Bottled Water

    With the damages to the environment and the health risks associated with drinking bottled water making the evening news and the front pages of newspapers around the country, now is the perfect time to include a custom sports bottle in your next promotion. They are an eco-friendly, socially conscious, high impact way to promote your business and message. The health risks of BPA (or Bisphenol A) and the DEHP (Bis 2-ethylhexyl phthalate) on developing fetuses, infants and children continues to draw wide media attention since 2002. The FDA continued to release statements about the possible dangers and ill effects of drinking bottled water at the beginning of 2010. Listing miscarriage, birth defects including genital deformities, impotency, child obesity, thyroid complications, irregular dopamine activity resulting in hyperactivity, and increased risk of breast and prostate cancer as development problems linked to drinking from plastic water bottl