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Who Buys Promotional Items?The promotional items and associated gift industry is a growth sector with sales soaring in to the billions. Have you ever wondered who buys all these promotional items? If you guessed that the top buyers are big spending blue chip businesses and organizations who want to advertise and market their product lines, you'd be wrong. An industry study identified the top twenty-five industries that purchases promotional items and gifts by the amount spent. The results below might well surprise you. 25. The petroleum industry, including gas stations, oil distributors and refineries 24. The travel industry, including airlines, bus, trains, cruise lines and travel agencies 23. Food processors and beverage bottlers 22. Retailers and shopping malls 21. Pharmaceutical and chemical companies 20. Utilities like gas, electric and telephone companies 19. Telecommunications companies like cell phone and internet provide
Wholesale Mugs As Effective Promotional ToolThe concept of promotion is nothing new and companies have been making use of different items for the promotion of their products and services for a long time now. Why do you think big beer companies and tire companies distribute calendars to their customers? They do not do this out of any charity; they have advertisement of their name and logo behind this motive. There are many instances when promotional items become renowned among the customers so much that they await its arrival patiently. One such example is the calendar made by Pirelli. They make tires but cleverly distribute their calendars with glamorous models and these calendars are now probably known more than the company itself. There are countless gift items that a company can use to promote its products but in recent years coffee mugs with the names and logos of companies printed over them have become very popular. These mugs are chosen primarily because they are used by the customers regul
The Best Wholesale Products to Sell OnlineWhether you're a small business, a home-based entrepreneur, or a more established enterprise with a whole horde of employees, finding the best wholesale products you can is key to successfully selling online. Today's consumers can be a fickle bunch, and what works one day could be "old news" by the next. When you sell online, whether through an online auction like eBay, or through your own eCommerce site, you need to have a source for wholesale products that can be as flexible as you require, and as reliable as they can be. Nothing will discourage return visitors faster than the dreaded "on back order" or "temporarily out of stock" messages. Online auctions have become a popular method for selling products online. It's simple to get set up and simple to list products and get started. That does not, however, mean that it is simple to make money. It can be done (many thousands do it every day), but it will take some work and some co
Choosing Wholesale Promotional Products to Improve Your BusinessBusinesses give away promotional products because of two main reasons: to promote the products or services the business sells or provides, and to send message of "thank you" to costumers. They can be specially made products with imprinted company name and exclusively made as giveaways, or the product itself. Either way, giving away promotional products involves a substantial amount of investment, considering they are purchased wholesale. Thus the process of choosing what to give should be carefully evaluated on several factors. 1. Choose the wholesale promotional products that your costumers are looking for. There are lots of promotional products ideas out there. And all of them can be effective in one way or another. However, you still have to consider what your costumers want to receive and not relying on what is the most common or what costs less. Here are some of the features that your wholesale promotional products should pos
How to Source Wholesale ProductsIf you’re starting a retail business and looking for products to sell, you’ll need to find reliable wholesale suppliers. Sourcing wholesale products can be challenging, and there are certainly lots of pitfalls that business owners need to look out for. This serves as a guide with some helpful tips for finding the right wholesale product sources for your business in the US. Steps 1 Decide what you’re going to sell. There are many ways to go about this. You want to choose products that are going to sell well, but that the market isn’t completely flooded with. In that case, you would need to be ultra-competitive in order to get sales. Perhaps you make your own items to sell (like handmade jewelry or crafts), or you want to sell fashion accessories or clothing. To determine what kind of items are selling well, you’ll need to look at trends. If you’re opening up a physical store in your area, you’ll need to do some research into local