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Knowledge Base Articles

  • Eco Friendly Water Bottles Are Winners - Good For You and Good For the Environment

    What we need in our lives is more eco friendly water bottles, and less of the disposable ones that have become so popular. Not enough people recycle the plastic water bottles that they pick up from every grocery and convenience store across the country. This is leading to a buildup of these plastic bottles in our landfills that is reaching astronomical proportions. The reason that so many  have made the switch to drinking from these prepackaged containers is that the state of our tap water system has gotten so bad, that there is no denying that it is no longer safe for us to drink from it. This is why it was easy for the slick marketing representatives at the bottling facilities to convince us that their products were the way to go. One of the reasons that I say that we should simply consider using more eco friendly water bottles is  that in all honesty, the prepackaged water that we are drinking may not b   
  • Is Your Plastic Water Bottle Poisoning You?

    You may not know for 20 years if your plastic water bottle is poisoning you. Right now the FDA says only that it will keep monitoring data to see if the agency needs to take regulatory action. It could be 20 or 30 years before they truly know the effects on the human body from the toxins leached from plastic water bottles. For now no serious action is being taken regarding the very serious health hazards presented by plastic water bottles, plastic food storage containers, and more. Here's why your plastic water bottle may be unsafe: Most bottled water comes in polyethylene terephthalate bottles, indicated by a number 1, PET, or PETE on the bottle's bottom. While some scientists believe that these bottles are generally safe at room temperature, when they are stored at warm temperatures, the story changes. When the bottles are warmed, they begin to quickly leach chemicals into the water. It doesn't matter if the bottles ar   
  • How Much to Spend on Promotional Gifts

    Promotional gifts come in all shapes and sizes. They also come with all sorts of price tags attached. Although you don't want to break the budget with the money you spend on promotional gifts, it is also extremely important to keep in mind that your promotional gifts are important and that you do have to fork over some cash for them. How do you determine how much to spend on promotional gifts? Here are a few things to keep in mind when you're setting that budget: How large is your company? The larger your company, the more you'll have to spend on promotional gifts, especially if the goal of the promotional gifts is to help your company grow. Of course, your budget overall will be much larger with a larger company than with a mom-and-pop shop. In general, think in terms of percentage of the overall budget instead of in terms of dollar amounts. Who will receive the promotional products? Promotion gifts that you give away at a state fair will be much le   
  • Australian Promotional Products That Have Left Their Mark

    Australian promotions are often underrated in Australia for their quality and content. Australia actually produces a lot of major brands known around the world, and the promotional process is the main reason they're so well known. As a matter of fact, the "Australianization" of promotions has created a lot of major brand identities. Promotional products have been many and varied. From shrimps on barbies to Ugg boots, Fosters, Vegemite and Lexus cars, there is s a history of Australian products which have become household identities through promotion. All things Australian- Promotional products that keep on selling Australian promotions are very much lifestyle-based. The big names in Australian products are all linked to living-well in the true Australian sense. The famous brand name Eskies, for example, is a major promotional product. Any such product, to do with sport, all accessories, and any promotional image related to the iconic Australian sports, sells ou   
  • Raising Awareness With Promotional Products

    What are your marketing objectives? If one of your business goals is to increase brand recognition within your target market, promotional products are the affordable and effective solution your company is searching for. Promotional products get the attention of your target market in a positive way. You can start raising awareness with promotional gifts for your brand very quickly too. What do you want your target market to know about your business? Do they know your business message, its values and goals? Do they know what separates your business from the competition and why your products and services are far superior to anything else available in the marketplace? Ensure that your company message, products and services are portrayed to preferred market sectors in the right manner. Your business can invest in promotional products that address your market sector by gaining their attention through promotional items they want and need. Promotional products can help your busi