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Made-in-China Medicine Testing the World MarketMany pharmaceutical companies in China are hoping to pass major international certifications, such as certifications from the WHO, EU and Australia. "It is likely that 20 pharmaceutical companies can obtain international certifications this year," said Mr Yu Mingde, a vice-director of China Pharmaceutical Enterprises Management Association. Temptation from the outside 2007 was another record year for China's western medicine export value, up 56% to US$784 million. However, most medicines that went to big markets such as Japan, Korea and Australia were products from foreign companies in China, mainly in the form of export processing trades. Products made by domestic Chinese companies were exported to low end markets such as Nigeria and Pakistan. As Chinese pharmaceutical companies are still weak at proprietary R&D, most of their products are generic copycat drugs. Yu revealed that "the big three markets of EU, US and Japan
Raising Awareness With Promotional ProductsWhat are your marketing objectives? If one of your business goals is to increase brand recognition within your target market, promotional products are the affordable and effective solution your company is searching for. Promotional products get the attention of your target market in a positive way. You can start raising awareness with promotional gifts for your brand very quickly too. What do you want your target market to know about your business? Do they know your business message, its values and goals? Do they know what separates your business from the competition and why your products and services are far superior to anything else available in the marketplace? Ensure that your company message, products and services are portrayed to preferred market sectors in the right manner. Your business can invest in promotional products that address your market sector by gaining their attention through promotional items they want and need. Promotional products can help your busi
Wholesale Business - What Should Be the First Step to Start a Wholesale Clothing BusinessClothing wholesalers are selling products to their customers indirectly through their websites. They actually get some products first. Then become member of some wholesale supplier groups and after that, they start their product promotions. You do not have to get to all the people by yourself. You have the target user groups like vendors and job-doers. You have some deals with the major manufacturers and then you sell the products after the promotion. You have your profit upon the difference between the wholesale buying price and your selling price. If you have a quality supplier in your contact, you are surely getting a substantial amount of profit each time. Before you start selling and launch your business, you have to sort out a few things. You should always keep concerned about the products you are purchasing and selling to your customers. First, you have to decide about your selling products. You can depend on the general wholesa
Promotional Logo Pens - Sell Your Logo With UsWhat are promotional items? Promotional items such as logo pens, t-shirts, key rings, handicrafts and calendars serve as perfect business gifting solutions. A brilliant way to advertise your product or brand would be to gift a promotional pen or any other such item with your company's logo on it to all your employees, clients and business visitors. Distribution of promotional logo pens and other such presents help to popularize your brand and create goodwill. Such activities aid your business publicity campaign in a very cost-effective manner. Ways in which promotional pens leverage your brand image Gifts are a way of expressing that you care. Similarly, a business house or an organization can generate a feeling of belonging and goodwill amongst employees and business prospects by distributing promotional logo pens. or other such corporate gifts. Personalized, engraved or stamped, these logo pens or corporate gift items increase the visibility of your
Promotional Clothing As Promotional GiftsMost companies have at least one or two promotional clothing items that their employees can wear. However, what about giving away these items as promotional gifts? Some companies do it, and some do not. Is it the best idea? Analyze the pros and cons to decide if promotional clothing will work as promotional gifts for you. One of the main advantages of using promotional clothing as promotional gifts is that the item is useful. The more useful an item, the more likely your potential clients and customers will be to actually keep it around. The problem with many companies' promotional gifts is that they end up in the trashcan at the end of the day. This is lost revenue, especially because not only did the original recipient not use the promotional gift, but also no one else had the chance to see the promotional gift being used or carried either. Few people, however, will throw away a brand new promotional clothing item, simply because it is too useful. If they don't want the item