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Knowledge Base Articles

  • 4 Promotional Items With Impact

    Promotional merchandise can be extremely effective in creating a physical presence for a brand or corporate image. The general rule is the better placed the merchandise, the higher the impact. Good quality promotional products, particularly long lasting items, have a continuum of uses and applications that make them work well in any environment. An imaginative promotional approach sticks, and it establishes a brand like nothing else. Types of promotional items and marketing values Promotional items are generally valued comparatively on their "retail" value. This is actually a pretty natural response to any gift item. Something worth $10 is more valued than something worth $1. With promotional items, therefore, the perceived value of the items is highly relevant. The novel, mid and high value promotional items, can be very good, even surprising, promotional assets. Their marketing value is considered higher than their retail value, mainly because they're very stron   
  • Water Bottles Market Your Company to the Masses

    When you buy a newspaper ad, you pay several hundreds of dollars and you are able to market yourself to a few hundred people. Essentially, you are paying one dollar for each customer. When you advertise on television, you pay thousands and reach a few thousand. In this regard, you are paying about two dollars for each customer that comes in your store. This means if you pay $4,000, you should get about 2,000 customers after the television ad. However, why spend this much and get only a few results when you have something like promotional gift marketing. When you use promotional gift marketing with something like water bottles, you are marketing your company to a lot of people for a very small amount of money. For example, if you spend two dollars on every bottle, and each bottle brings in four customers, you are paying $.50 per customer, and that is much better return on investment than through television and newspaper advertising. How can some   
  • Advertising Through Wholesale Promotional Products

    World is moving forward at a very fast rate, with a blink of eye a new technology or company is launched in market. With strong competition going around between all the companies in market advanced advertising techniques are being researched upon. Advertising techniques must be such that they provide maximum number of customers to the companies but with minimum expenditure as possible. Wholesale promotional products are a great leap in the industry of advertising. Wholesale promotional products have the advantage of minimum expenditure as they are ordered in bulk and also can reach maximum customers due to its large number. These products are available in the market in a wide range of products ranging from coffee mugs to clocks and show pieces. These products ensure that the name of the company reaches the maximum number of people as possible. They are an answer to the company's advertising strategy which remains within the designed budget.    
  • Four Tips to Care For Any Stainless Steel Water Bottle

    Stainless steel water bottles are durable, non-leaching and non-reactive to most drinks. Most are designed to last for years and many are designed to provide a lifetime of service. A few are even rugged enough to be placed in campfires and used for heating soup or beverages. Still, there are some things that can damage even a top quality bottle. Some of these are common knowledge items and some are things that people might never think of. For the record, here are some tips to help make any water bottle last as long as it can. First, get a sleeve for the outside of the bottle. Yes the graphics on the outside of the bottle are beautiful, but normal wear and tear will soon scratch that pretty finish. To make it last, get either a neoprene or insulated cover made from another material like quilted cotton or nylon. There are a couple of added benefits from covers: they act as insulators to help keep beverages hot or cold longer, and second, they o   
  • Promotional Water Bottles - Thirst No More For Your Customers

    You are probably wondering how promotional water bottles became an advertising item. Whoever had this idea; it is definitely a magnificent one. But if you are wondering how these water bottles can promote your products, it is clearly simple. Many people would have these water bottles when they go out to travel or wherever they may be headed to. Just imagine the places these things could go, as well as the product that they are promoting. When to Give Them Water bottles are not just popular to travelers, nor are they only suitable during the summer when we always remember to drink water because of the hot climate. The truth is that these promotional water bottles are not exclusive for any particular season. There should not be any restrictions when your main concern is to advertise the company or the product. What is more important is that you know how to strategize your use of these promotional water bottles to ensure that the company