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Knowledge Base Articles

  • How to Find Trusted and Reliable Wholesalers for Online Auction Sale Items

    Finding a decent and trustworthy wholesale or bargain supplies for online sale items can be done safely following these steps. Steps 1 Start off with a list of 5-10 different ideas. Check completed listings searches on eBay or similar online auction sites to see what the item generally sells for and the sell-through rate for each one. Thorough market research is the foundation for success. 2 Calculate the real cost of your item to accurately discover the true profit potential on an item. Add the shipping cost and insurance, eBay fees (or equivalent for other advertising), Paypal and/or credit card fees (these can be a real profit killer), packaging costs and labor involved packaging, and any storage costs to the cost of your item. 3 Verify all suppliers found on the Internet. If you are searching for suppliers off your own bat (rather than usin   
  • Toting Around Your Things at Conferences with Promotional Conference Bags

    Conferences are great places to show off promotional items. In fact, many would consider them the best place to do so. That may be true, because, after all, conferences are where large groups of people who are interested in similar subjects come to not only learn, but mingle. Thus, it's a great place to promote a company, business, or product. An easy way of doing that is by sporting a promotional item of some kind. Promotional items come in many forms, such as pens, mugs, and folders, but there are few as stylishly devoted to promoting something as the conference bag. With a conference bag by your side, you can not only show off the name of whatever it is you're looking to promote, but you can also carry around whatever you need easily and comfortably. It's the best way to show off and have an easy time at any conference. Conference bags come in all shapes and sizes, so whichever type you're going to, you can design a conference bag or find a style that's already designed to    
  • 4 Promotional Items With Impact

    Promotional merchandise can be extremely effective in creating a physical presence for a brand or corporate image. The general rule is the better placed the merchandise, the higher the impact. Good quality promotional products, particularly long lasting items, have a continuum of uses and applications that make them work well in any environment. An imaginative promotional approach sticks, and it establishes a brand like nothing else. Types of promotional items and marketing values Promotional items are generally valued comparatively on their "retail" value. This is actually a pretty natural response to any gift item. Something worth $10 is more valued than something worth $1. With promotional items, therefore, the perceived value of the items is highly relevant. The novel, mid and high value promotional items, can be very good, even surprising, promotional assets. Their marketing value is considered higher than their retail value, mainly because they're very stron   
  • Doing Business in Guangzhou China - Things You Should Know

    Guangzhou is China's third largest city; it sits in Guangdong province and is only a two hour train journey from Hong Kong. It's also less than an hour away from Shenzhen and thus offers convenient access to most of the manufacturing heart of the mainland. It is officially a "mega city" with a population in excess of 10 million people, making it more populous than quite a few countries and it can take a while to get used to the size and sprawl of the city. Guangzhou is extremely popular for foreign companies looking to get a hold in South China, it's location is extremely useful as a transport hub and it can be more cost effective than opening a base in nearby Shenzhen which is closer to Hong Kong and thus is more expensive for property as it serves as an overflow to the island's Special Economic Zone status. Setting Up a Business As with all cities in China there are only three vehicles for a foreign company looking to open a   
  • Customized Promotional Products: Perfect Business Branding Solutions for Increasing Sales

    Try to remember how you felt when you received a customised birthday cake with your name on it and was treated like royalty. "Awesome" probably describes this feeling you then had when people treated you this way. Every customised gift is relatable to this feeling and we often tend to become attached to the gift giver, emotionally or mentally. This fact has now been adopted and utilized as marketing strategies to increase business sales. Amid the contemporary cut-throat kind of competition, promotional strategy is considered to be the best method of increasing sales and is the "open secret" for staying ahead in the race. The sole purpose of promotional strategy is to introduce, persuade, and influence people; the same 3 "colours" that a sales strategy targets. Customized products impact enormously on both the giver and the receiver while providing the perfect business branding solution. Let's discuss how customized promotional products