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Knowledge Base Articles

  • Reusable Water Bottles Are an Excellent Promotional Tool For Any Company

    By offering individuals a way to safely drink a lot of water without having to use the cheap plastic bottles that come with most bottled waters, you can appeal to a wide audience of people and have bottles with your brand on it used frequently by the people you want to reach out to. However, there are a few things that you will want to keep in mind if you want to do a promotional branding campaign. First, reusable water bottles are only as useful as the advertising that is put onto them. Once you have selected the specific bottle that you want to use for your branding campaign, you will need to be very careful about the selection of the logo and other information that you put onto the bottle. When you work with a campaign of this nature, your goal is to make certain as many people as possible reuse the bottle so that others can see the brand on the bottle. This means that you must balance attractive bottles with good looking advertisements. The   
  • Custom Water Bottles: Do They Get Potential Clients' Attention?

    In advertising, thinking simple can be as valuable as thinking in depth, especially when you need to cut advertising costs. For many companies, advertising on a budget doesn't entail new solutions; it entails revisiting old solutions with new insight, such as advertising with promotional products. The promotional products industry generates billions of dollars annually, and the reason is simple: promotional products-also known as corporate giveaways-actually work. According to Promotional Products Association International (PPAI), a research organization started in support of the international promotional products industry in 1904, 76% of people that receive giveaways remember the products' information, and trade booths that feature at least one giveaway are 50% more likely to be visited than booths that feature none. PPAI's statistics reveal the efficacy of giveaways. But the concern remains about whether some giveaways are more effective than   
  • Personalized Sports Bottle Promotions Combat the Environmental Hazards of Bottled Water

    The environmental hazards and health risks of drinking bottled water are making the evening news and the front pages of newspapers around the country. Including a personalized sports bottle in your next promotion is a smart, timely, socially conscious, and environmentally friendly way to promote your message. The health risks of BPA (or Bisphenol A) and the DEHP (Bis 2-ethylhexyl phthalate) on developing fetuses, infants and children have been widely circulated throughout the media for the last few years. Who would have thought that something as harmless looking as bottled water could cause miscarriage, birth defects including genital deformities, impotency, child obesity, thyroid complications, irregular dopamine activity resulting in hyperactivity, and increased risk of breast and prostate cancer. However drinking bottled water is not just a health risk, it is one of the most environmentally damaging practices of the 21st century. He   
  • How to Calculate Shipping Fees from China?

    Calculating your shipping fees allows you to anticipate the costs involved before physically shipping a package. In the process, you may also elect to pay for and print out a label to save yourself some hassle when shipping packages. Most shipping companies offer an online shipping calculator for you to use when estimating shipping costs or purchasing labels. All that is required are the package dimensions, weight and shipping locations Instructions 1. Measure the length, width and height of the package using a tape measure. 2. Weigh the package using a postage scale. 3. Go to your chosen shipping company's website and click on their "Rates" or "Quotes" section. You will probably be using either the United States Postage Service, UPS, FedEx or DHL -- you can find links to these pages in the References section below. 4. Enter the origination and destination addresses, along with the length, width, height and weight measurements. Click "Next," "Continue" or "Get de   
  • Starting a Business in Shenzhen, China - 5 Reasons to Do So

    Shenzhen, China is the centre of the country's economic miracle. In just over 30 years Shenzhen has been transformed from a tiny little fishing village to the most prosperous "Special Economic Zone" in China. Because of this many companies look to open their first Chinese office in the city and there are certainly many good reasons to do so. So here are five of the best to get you started. Proximity to Hong Kong Hong Kong is only a few miles away and there are multiple easy to access crossing points dotted around the city. The busiest border point is Lohou where tens of thousands of people sally back and forth every day. For expats this means it's both convenient and cheap to get into Hong Kong with a round trip journey on the island's MTR system costing around 100 HKD (around $13 USD), and station hopping between points after crossing the border is good value too (usually no more than 10 HKD). For businesses that mea   

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