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Knowledge Base Articles

  • How to Buy Wholesale Products From China

    With its low wages, business-friendly investment laws and immense labor force, the People's Republic of China has become the world's workshop. Not only do US mega-retailers source most of their products from China, but small shops, wholesalers, online resellers and manufacturing concerns buy from Chinese factories, as well. Individuals interested in importing raw materials and consumer goods for their operations can draw on this resource by learning a few basic customs and procedures. Going to the Sources     Attend a trade fair to meet directly with Chinese wholesalers and manufacturers. A China Sourcing Fair takes place annually in the United States, offering buyers a up-close look at goods, including electronics, household goods, tools, toys, clothing and shoes, currently on offer from Chinese factories. This fair requires only your business card, printed with a company name, for admittance. If you have the means and desir   
  • Effective Company Promotional Merchandise

    If you're developing a promotional campaign there is usually a purpose, which typically includes putting across a message to a specific target audience in a way that creates a worthwhile outcome, for both you and your audience and includes creating new relationships, or reinforcing existing ones. Promotional merchandise is a great way to connect your campaigns message with your audience on something tangible or useful that people can take away, reuse and be reminded of the message. The more use an item gets, the more exposure it has over its lifetime and the greater the chances are that your message will be seen repeatedly by the same person or at least occasionally by other people close to that individual. Bags are a good way to demonstrate this as everybody uses and needs a bag to carry things around, so if you choose a bag that is strong, secure, roomy and looks good there is a very high chance that it will see continual us   
  • Which Promotional Wholesale Materials Work Best?

    The idea of being able to buy promotional products wholesale is a pleasing proposition for many businesses because this system allows them to save a lot of money for their promotional run. Moreover, because of the large quantities that can be bought, it is much easier to saturate the market with promotional gifts bearing the identity of the company. In this way, the business will become a household term easily. So which of the many Promotional Wholesale materials work best for a particular type of business? The answer may be found by studying the advantages and disadvantages of using any of the following common promotional materials. Clothing products are the most popular used in promotions then and now. This set includes corporate clothing, corporate shirts, polo T-shirts, jackets, and even other products made from fabric such as shorts, caps, towels, and even socks. This group of products is good for companies seeking    
  • What Goes Into Your Promotional Conference Folders?

    Promotional conference folders can be used to promote your business in many different ways. Most often, they're handed out at industry conferences and seminars, either by the organizers or by individual presenters. They may be used in lieu of presentation folders to deliver sales presentations to prospective clients, distributed to employees and sales staff to hold their sales materials or used to hold agendas and meeting materials at board meetings or other important events. What goes into your promotional conference folders depends on their intended use. The Standard Promotional Conference Folder When you organize a conference, the promotional conference folder presents an opportunity to offset some of the expenses of the conference itself. Generally, the conference sponsor earns top billing and their name on the front of the conference folder (along with the most real estate on the conference bag and other promotional materials). Other sponsors are usually invited to   
  • Printed Tumblers For Promotions

    If you're looking for a new way to promote your company or business, you should consider printed tumblers. Maybe you haven't previously thought about it but this is actually a great way to market your business or company and who you are to other people. This is a practical and simple item that people can use and that's easy to get and give away. You can give these printed tumblers out for free (everyone loves something for free) and every time they get used, that person will think about your company. Even if they don't use the tumbler for drinking out of, they can use it to store things. For example, they make great pencil cups and some types of tumblers can be used for stuffing and giving away prizes. Printed tumblers are one of the simplest and easiest advertising tools you could ever use and they are as classic as the T-shirt when it comes to promotional items. The more creative you are, the better able you will be to advertise and    

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