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Knowledge Base Articles

  • Imprinted Promotional Products Are One Of The Most Cost Effective Forms Of Advertising Today

    In the multi-billion dollar promotional products industry, corporations bought a record breaking 11.9 billion dollars worth of promotional products in 2006 alone. The promotional products industry has been around for over 100 years and has grown into one of the most utilized forms of advertising available in today's marketplace. Just look around you, even in your own home, take note of how many promotional products you see and use everyday. Promotional products are quite possibly the longest lasting advertisement a business can utilize and should be an integral part of any marketing campaign. Used in just about any promotion or marketing plan, promotional products will add longevity with the use of unique and customized items displaying a logo or message with staying power. Successful companies today, both large and small, use promotional products in integrated marketing to enhance relationships with their customers as well as employees. One of the most cost effective to   
  • Customized Water Bottles Add a Nice Touch to Any Event

    Events are a source of personal memories and everybody tends to make them as memorable as they can, to make them a good portion of their personal life experiences. Events may come and go but the memories of those events last forever. Customizing an event will make it exclusive and memorable. Every product and person participating in the event should talk about the event, not just during the event but also after then event is over. That can only happen if they know about that event well and they are able to resonate it with themselves. Customizing the products according to the specific events makes them talk about that event. That can only be possible if the products being used in the events are labeled according to that specific event. Bottled water makes a huge proportion of the products being used in any event (birthday, wedding, trade shows). These bottles take much more importance than any other product being used. Customized bottled water    
  • Eco Friendly Water Bottle - A New Improved Solution to Quenching Your Thirst

    An eco friendly water bottle is the new great way for quenching your thirst while at the same time combating the negative effects of plastic bottles on the environment. Many city councils have adopted the stance of providing water filters that feed water from the mains rather than providing bottled water for their staff. Unfortunately they still provide plastic cups to drink it out of. Disposing of the mountains of plastic bottles that are discarded each and every year is an environmental disaster and costs billions of dollars. Besides the major negative environmental effect is the fact that the bottle actually seeps out toxic chemicals into the drinking water and depending on the length of time from bottling to consumption depends on how much toxicity is present in the water. With this in mind well known expensive brands of mineral water that are transported all over the world provide a greater health risk. When yo   
  • How To Source And Import From China - Managing Risk

    Importing products from China is a great way to locate new business opportunities and increase profit growth. While the initial stages can be complicated, the payoff in terms of both immediate profit and long-term success is tremendous. Sourcing products from other countries, however, comes with its share of potential risks. It is recommended that first-time buyers follow certain precautions before embarking on any potential transaction. Locate The Right Product The first step is to locate a suitable product that interests you. Try to obtain as much information as possible about the demand for prospective products in your local market. Make sure that sourcing your chosen product from China is truly a cost-effective proposition. Factors like retail margins, VAT, insurance, taxes and freight and currency differences all affect the final retail price and many first-time bargain hunters end up sourcing a product at a price that is too high   
  • Success vs Promotional Gifts

    Success is like having chocolates everyone wants them. But success does not come easy for any business organisation. A great deal of planning and hard work goes into making any organisation successful. Every one in the business tries its best to stay in the league. Promotional products today are being used to bring in success and new business opportunities. Promotional gifts bring in a great deal of benefits to their clients. Promotional gifts find various applications in an organisation. They can work as employee incentives as a gift of recognition to clients or as a token of thanks to your customers. Whatever the purpose may be promotional gifts offer an array of benefits to the user. They enhance goodwill, improve productivity levels, give a platform to promote the organisation, brand awareness, enhance customer loyalty, strengthen relationships with interest groups, and the list is endless. Any organisation whether small or big, irrespective of their size can avail t   

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