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Knowledge Base Articles

  • Promotional Gifts - Tools to Help Advance Your Business

    Promotional gifts or promotional products are usually items commonly utilized in communication programs and in marketing a business. They are usually imprinted with the name and logo of a company and may contain a company's slogan as well. These are normally handed out during conferences, trade shows, and other events held during marketing campaigns. There are times when these products are given to customers after they contracted a service or bought a certain item. These are also given to people who just want to see what is going on in these events. The first known promotional gifts were possibly those that were given out during political campaigns. These items came in the form of button badges, which was considered as a well-known method for letting the people know about a certain campaign. They were considered as the walking advertisements for politicians as well as campaigns. At the height of the giving out of these button    
  • How to Buy Wholesale Gifts for Your Business

    When you decide to go into the business of buying gifts wholesale, there are a number of items you should consider carefully as it is the details that will determine in part if your business succeeds or not. One of the first steps to do when selling wholesale gifts is to make sure you have the right business licenses and paperwork in place for the state, local and federal government. This is one of the most important steps you need to do because the penalties are quite severe if the taxes for your town, state and federal government are not taken out in the specific way the governmental authorities want. After this important first step, then the next one or two involve doing some research in determining the best type of products you wish to sell and the method of selling them. This is important because knowing the market and what will sell is crucial to the business. After making these decisions, it is important to find the source of wholesale p   
  • Success vs Promotional Gifts

    Success is like having chocolates everyone wants them. But success does not come easy for any business organisation. A great deal of planning and hard work goes into making any organisation successful. Every one in the business tries its best to stay in the league. Promotional products today are being used to bring in success and new business opportunities. Promotional gifts bring in a great deal of benefits to their clients. Promotional gifts find various applications in an organisation. They can work as employee incentives as a gift of recognition to clients or as a token of thanks to your customers. Whatever the purpose may be promotional gifts offer an array of benefits to the user. They enhance goodwill, improve productivity levels, give a platform to promote the organisation, brand awareness, enhance customer loyalty, strengthen relationships with interest groups, and the list is endless. Any organisation whether small or big, irrespective of their size can avail t   
  • Why Should a Company Select Promotional Chocolates to Advertise Its Business?

    Promotional goods including printed promotional items and corporate gifts are inexpensive and cost-effective as compared to other conventional channels of communications, yet they are more powerful and effective. Printed promotional items like bottle openers, desk sets, passport covers, purses, jumpers, hats, mugs, pens and pencils and many more are delivered among your target audience while corporate gifts are handed out to business executives and employees at seminars, exhibitions, conferences, trade shows and conventions. These printed promotional goods are highly acknowledged by your recipients as they enjoy receiving and using them and your brand gets exposure on the consistent basis. Promotional items are very effective for keeping your brand name in front of your prospects for a long period of time and reminding them of your company regularly. Among different printed promotional items and corporate gifts, I think that promotional sweets    
  • Top 5 Benefits of Using Promotional Mugs

    A proven marketing technique that companies use to promote their brand is by using promotional merchandise. One of the most popular items are promotional mugs, where you can customise and print your logo or message for all your customers to see. Here are the top five benefits why you should consider them for your next marketing campaign: 1. Maximising Exposure The obvious benefit of producing your own range of printed and promotional mugs is to get your brand exposed on an item that almost everyone uses everyday. Think about it, since most employees like to have tea or coffee at work, they are bound to find an abundance of mugs in the kitchen. Some people even like to use travel mugs, which are portable and have the potential to be seen by a wider marketing audience. The more people that see your mug, the more exposed your brand gets, and create potential interest from customers. 2. Practical and durable Promotional mugs are items whic