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Knowledge Base Articles

  • Promotional Gifts - Ultimate Business Strategy

    The four important components of marketing are: product, price, place and promotion. Promotion is the communication with clients or customers using advertising (print, T.V, etc), public relations, point of sale and word of mouth. To make your business successful or to derive expected business profits, you need to focus on these 4 P's. The fierce competition in the market doesn't give much scope to play with product, price and place. Every company more or less is on same ground on these. The fourth P i.e. promotion provides the cutting edge to the company. That's why companies use astronomical amounts of money to promote their products and services aggressively. In promotional campaigns, promotional gifts play an important role. So much so that it is often referred to as an ultimate strategy in promoting businesses. Why distributing promotional gifts is an ultimate business strategy? Experts online believe that promotional products are an ultimate business strategy becau   
  • The Most Reliable China Dropshipping Companies I've Tried and Tested Myself

    These days, most of the items are sold over eBay. Most of these wholesalers and selling items are from China. The common question which arises is how to find reliable and trustworthy China dropshipping companies. This article would provide you some information on how to search China dropshipping companies. The very first question which comes in mind for most of the people is why would they use drop shipping company versus buying products at wholesale? Answer to this question is quite easy and straightforward - I would relate one of my personal experiences. When I first started using eBay for sale of products, I found couple of items on eBay from all around the house items to sell. I found there were couple of things which I didn't want however there was some kind return profit termed with these things to sell. Finally I ranout of products to sell and then I started searching for wholesale supplier of items where I could sell on eBay. I   
  • Why Choose an Eco Friendly Water Bottle?

    Getting into the habit of using an eco friendly water bottle is an easy way to start living an environmentally friendly life. These reusable bottles are available at virtually any store you shop at, as they are the latest rage. By simply reusing the same bottle over and over again you are keeping the plastic throw away type of bottle out of your local area landfill. One plastic throw away bottle can take up to 500 years to fully decompose in a landfill. These bottles would be completely unneeded in most our lives if we simply start drinking from ecologically responsible type bottles more often. Most people don't even understand how much of a negative impact these bottles create on the environment around them or realize how simple it is to transform this impact into a positive just by drinking from reusable bottles. Reusable bottles can be made from a variety of different materials. Some are made of thicker type of aluminum making them    
  • Cycling Water Bottles - Excellent Tool For Company Promotion

    Cycling water bottles are an excellent tool for company promotion. Because so many people own bicycles, it is possible to advertise to a broad audience without having to target only athletes. This allows you to promote your brand to quite a few different markets all at one time. However, before you make your purchase of bottles, there are a few things that you need to keep in mind. First, you need to balance quantity and quality. Bulk pricing can help you lower the cost per individual bottle. However, as branding campaigns do not have immediate returns, you need to make certain that you invest only as much as you can afford to write off as a loss. As purchasing cycling water bottles in bulk allows you to get the best price per unit, you will need to make certain that you have the appropriate storage space for your bottles before you make the purchase. In order to plan for how much space you will need, it is important that you plan for how many    
  • Effective Company Promotional Merchandise

    If you're developing a promotional campaign there is usually a purpose, which typically includes putting across a message to a specific target audience in a way that creates a worthwhile outcome, for both you and your audience and includes creating new relationships, or reinforcing existing ones. Promotional merchandise is a great way to connect your campaigns message with your audience on something tangible or useful that people can take away, reuse and be reminded of the message. The more use an item gets, the more exposure it has over its lifetime and the greater the chances are that your message will be seen repeatedly by the same person or at least occasionally by other people close to that individual. Bags are a good way to demonstrate this as everybody uses and needs a bag to carry things around, so if you choose a bag that is strong, secure, roomy and looks good there is a very high chance that it will see continual us