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The Top Classes of Promotional ItemsAdvertising campaigns that feature promotional items are among the most effective, but you may be wondering what types of promotional items are the most popular. According to the sales figures reported to the Promotional Products Association International (PPAI), these are the top five categories of promotional products and the market share that each of them holds. Promotional Apparel With 22.5% of industry sales, promotional apparel is the leader in categories of promotional items by a runaway 10%. These figures include promotional caps, t-shirts, polo shirts, jackets, sweatshirts - anything that is worn. What makes wearables so popular? For one thing, they appeal to both customers and employees, and are bought for a wide range of reasons. They can be part of a motivational strategy or bought as incentives for staff. In many cases, they are bought for wear as uniforms or to be worn by employees for special events. T-shirts and caps are among the most popular giv
Promotional Items For a Comfortable WorkplaceThe average employee spends at least 45 hours in his workstation. The office is basically his second home, a second life. One of the basic things the company can provide is a wholistic and comfortable workplace that allows him to fulfill the requirements of his job and still strike a balance between outside life and work. Here are some ideas for promotional items you can integrate in your employee motivation programs: Ensure that work stations are ergonomic. Easily, one of the major reasons for absenteeism is work-related injuries. Supply your employees with promotional items such as wrist pads, filters for their computer monitors, ergonomic keyboards, and back pillows. Educate your employees on proper posture at their desks so they do not get back or neck injuries. Get the entire team together to start the week right. Monday is the best time to plan what happens during the week and to update one another on what's on the other's plat
Why Many Businesses Prefer Promotional Products to Advertise Their BrandsPromotional products can be great tools for creating name recognition and good will of your brands among your customers and prospects. If a particular promotional product is a giveaway at an exhibition or conference, as a hand out to children on their educational visits or an in-store freebie, it is a great approach to use these promotional items to advertise your company name at lower costs. Giving out something for nothing is an excellent way for your business to get your target audience's attention and this is what many businesses are doing these days to boost their sales. Many items fall into the broad category of promotional products. These items might include bottle openers, letter openers, laser pointers, notepads, memo holders, photo frames, alarm clocks, mirrors, cufflinks, make up kits, manicure sets, jewellery boxes, business bags, travel bags, clocks, flasks,gift sets, briefcases, wine sets, puzzles, mobile phone holders, credit car
Who Buys Promotional Items?The promotional items and associated gift industry is a growth sector with sales soaring in to the billions. Have you ever wondered who buys all these promotional items? If you guessed that the top buyers are big spending blue chip businesses and organizations who want to advertise and market their product lines, you'd be wrong. An industry study identified the top twenty-five industries that purchases promotional items and gifts by the amount spent. The results below might well surprise you. 25. The petroleum industry, including gas stations, oil distributors and refineries 24. The travel industry, including airlines, bus, trains, cruise lines and travel agencies 23. Food processors and beverage bottlers 22. Retailers and shopping malls 21. Pharmaceutical and chemical companies 20. Utilities like gas, electric and telephone companies 19. Telecommunications companies like cell phone and internet provide
How to Purchase Wholesale Consumer Electronics from ChinaChina is indisputably the largest source of all our consumer electronics, producing more hi-tech products than any other country. Sellers know the power of being the one carrying new products, or even better are unique products. If you're sourcing electronics direct from the source in China you will be ahead of the pack, and could even be the only person in your country selling certain models. Steps 1 Choose a reliable worldwide courier for small or urgent shipments. Talk to forwarders in China or Hong Kong for assistance setting up larger shipments via air containers or sea freight. 2 Since many suppliers require large first orders in the range of thousands of items, and commitments to buy more, establish a relationship with a professional Chinese wholesaler. An alternative is dropshipping. You can advertise the products you've found from Chinese suppliers, but on