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Knowledge Base Articles

  • Eco Friendly Water Bottles - A Step Towards Greening Your Business

    Okay, you're ready to start going green with your business, right? That's a smart move because these days customers are pretty keen on which businesses are good for the environment and which ones are lacking in the "green" world. And when your customers know that your business is eco friendly, they will be more likely to buy from you. They trust that you are a good business. Being eco friendly sends the right kinds of messages to your customers and potential customers. Maybe you have already been taking a few steps towards a green business. You could be giving away custom logo bags, which are great for the environment because they are reusable and some are even biodegradable. Or maybe you have been thinking about taking steps towards going green, but have not taking any action. A great step for any business that would make them a little greener would be to use promotional eco friendly water bottles. People, today, realize that drinking   
  • Promotional Products Don't Work, Unless You Do This

    Promoting your business is hard work! You have the aching head and feet to prove it. And if you're like most business owners, you're tired tired tired of purchasing promotional products that get little to no results. That's because you haven't done the most important thing first: plan. Yes, purchasing promotional products takes more than skimming through a mail order catalog or clicking to a promotion product site and placing an order. You need to put some time and thought in to what and how you plan to use the promotional product. You need to ask questions like what's the basic idea of this promotion. What results do I want? What IS the promotion exactly? Who's it for, youngsters or oldsters? Where do they live? If I received this promotional product, would I use it or toss it? Which is probably the single most important aspect of promotional items that marketers totally fail to consider. If they wouldn't use that cheap pen or soda can themselves, why would they t   
  • Green Promotions: Tote Bags?

    Environmental preservation and 'going green' are perhaps some of the most popular buzzwords nowadays, especially when it comes to commercial organizations such as manufacturers. Let's face it, we have very limited resources on our planet earth, and we are quickly running out of them. Clean air, clean water, even land itself is a scarce resource now. Everyone is worried about conserving the environment and saving the world for our future generations. Businesses need to promote themselves, but is it necessary that they do it at the expense of the environment and our natural resources? Green Promotions? Promotional activities are always good for business, but have you really considered what non-monetary costs are involved? Sure, giveaways are a great way to communicate your products or service to the public but that wastes a lot of natural resources. One alternative would be to rely on electronic sources but that doesn't always work eithe   
  • What Makes the Polo Shirt a Good Promotional Item?

    When it comes to items that are given out as freebies to clients, customers, and employees, there are some general rules to follow that dictate how successful your promotional items will be. When choosing what promotional items use, and choosing designs for your promotional items, it's always important to let these rules be your guide. A good promotional item should be practical, and it should be portable. Ideally it should also have a certain amount of longevity in terms of how long the item remains desirable, but this is a situational requirement and is not always necessary. Practicality and portability are always absolute necessities, and the presence or absence of these factors are big factors in determining the success of your promotional items, and of any associated advertising campaign. Practicality is perhaps the most important concept when it comes to promotional items. Why? Simply because a practical item gets used, and every use of the item means exposure for    
  • Four Tips to Care For Any Stainless Steel Water Bottle

    Stainless steel water bottles are durable, non-leaching and non-reactive to most drinks. Most are designed to last for years and many are designed to provide a lifetime of service. A few are even rugged enough to be placed in campfires and used for heating soup or beverages. Still, there are some things that can damage even a top quality bottle. Some of these are common knowledge items and some are things that people might never think of. For the record, here are some tips to help make any water bottle last as long as it can. First, get a sleeve for the outside of the bottle. Yes the graphics on the outside of the bottle are beautiful, but normal wear and tear will soon scratch that pretty finish. To make it last, get either a neoprene or insulated cover made from another material like quilted cotton or nylon. There are a couple of added benefits from covers: they act as insulators to help keep beverages hot or cold longer, and second, they o   

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