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Knowledge Base Articles

  • Grow Your Business With Promotional Items

    Companies who are seeking a technique to increase repeat customers as well as sales may wish to consider the use of promotional items. Promotional products can be wide ranging but include any type of free gift given away to clients or prospective clients. It could be anything from corporate clothing to bottles, wallets bags or folders. The whole aim of a promotional product is for the customer to remember your company in the future. Corporate gifts and promotional products can be used in many different ways. For instance, you might choose to give away an item with each order that is placed with your company. This can be an excellent way to encourage repeat business in the future. Another option would be to establish a customer loyalty program. Customers are able to join the program for free. In exchange they will periodically receive free gifts or special perks. Some businesses have even decided to utilize a customer loyalty chart. Through th   
  • Custom Sports Bottles Are an Integral Part of Every School Or Business Orientation Package

    When putting together an orientation package for a school, university, or business; there are many promotional items to consider. However, perhaps the most integral and often overlooked item is the simple custom sports bottle. There are many positive promotional elements to a custom sports bottle such as a large print area to display a logo, emblem or organization message. The overwhelming need and utility of the product itself-everyone needs to drink and transport liquids. It is a cost effective way to provide a high impact, vibrant, health conscious message. It is reusable and discourages the purchasing of environmentally damaging single-use bottled water. And the fact that it is one of the most highly used promotional products of all college recruitment materials, trade show giveaways, and orientation packages. But perhaps the most important and overlooked aspects of custom sports bottles is that they are most often used publicly for positiv   
  • What to Consider in Starting Up an Online Retail Marketing and Promotion Business

    Every business's objective is to purchase products as economical as possible and make a profit from selling it at a higher price. This is the first rule of marketing / promoting at retail. Online sales abide by the same procedure. The advantage of selling online is that expenses are considerably reduced; as are the initial outlay in commencing your business. A desktop or laptop with a broadband or cable connection is your first requirement; along with a competent and reliable wholesale supplier / manufacturer is a pre-requisite. Researching and sourcing a wholesale supplier is easy. Go to the SaleHoo site. Mark Ling and Simon Slade founded SaleHoo.com. Both are from New Zealand. SaleHoo was initially launched in 2005. SaleHoo assists marketing / promotion retailers source and partner wholesale suppliers / manufacturers. SaleHoo's enormous directory contains details of worldwide suppliers / manufacturers and their products. A sma   
  • Wholesale Drop Ship - Tips for Success

    Running an online business that ships to customers through wholesale drop ship suppliers is a great way to generate income. There are two important things though that you must understand if you want to be successful with dropshipping. You must find a good, reliable wholesale distributor dropshipper, and you must be willing to do the work required to build a successful business. If you don't know what dropshipping entails, it is when the manufacturer ships a product directly to a customer on your behalf. Therefore you don't have to worry about inventory or shipping costs. In order to choose a product that will be successful, do three things. Make sure the product is not already being sold all over the internet at prices you cannot compete with. Make sure the product targets a market niche and not something that caters to everyone; it is much easier to be successful this way. And ask yourself if the product is something you would buy.    
  • Think Ahead With Promotional Gifts

    Marketing experts, across the globe, are unanimous in two points with reference to promotional gifts:- Any company can use promotional gifts to promote their business The future use of promotional gifts will only increase and they will be more effective in times to come. What makes promotional items a promotional vehicle of the future? Online experts believe that in future companies will try to concentrate on selective audience and will focus their strategies on niche markets. A research paper from Baylor University indicates five recent trends in relation to promotional products:- Advertisers are only beginning to learn the advantages of a complete marketing strategy comprising of both mass media advertisements and promotional gifts. There is too much congestion in the mass media which is creating an ever-increasing opportunity for promotional gifts programs. Companies have realized that in case of mature markets, especially i   

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