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Knowledge Base Articles
Who Buys Promotional Items?The promotional items and associated gift industry is a growth sector with sales soaring in to the billions. Have you ever wondered who buys all these promotional items? If you guessed that the top buyers are big spending blue chip businesses and organizations who want to advertise and market their product lines, you'd be wrong. An industry study identified the top twenty-five industries that purchases promotional items and gifts by the amount spent. The results below might well surprise you. 25. The petroleum industry, including gas stations, oil distributors and refineries 24. The travel industry, including airlines, bus, trains, cruise lines and travel agencies 23. Food processors and beverage bottlers 22. Retailers and shopping malls 21. Pharmaceutical and chemical companies 20. Utilities like gas, electric and telephone companies 19. Telecommunications companies like cell phone and internet provide
Should You Buy Cheap Chinese Promotional Items?The Peoples' Republic of China has now become an Oriental backyard and a mass factory base for many cheap products. In the last decade China seems to have proliferated the world's trade and commerce zones in virtually every industry. They are exporting heavy ATV vehicles to promotional items to almost all countries of the world. But recently the Chinese make cheap toxic dolls, glows and promotional items for birthday parties came for world flak in media. Considering that every company and individual wants a good reputation, should one touch any of the cheap Chinese promotional items? They may be good but they are cheap and lethal? Is it advisable for any company to gift away items with the oriental tag? Many questions like low price, quality, and durability are confusing marketing teams looking for innovative ideas. Well, all promotional items coming from China are not bad. They may be cheap and low-priced but they still sell in departmental st
Choosing the Right Promotional Items to Advertise Your BusinessPromotional products are given to in response to specific actions, employee rewards, business gifts, conferences giveaways and tradeshow presentations. With a very little cost, you can effectively utilize a promotional item to generate company's name recognition and create customer goodwill. By choosing a right promotional item, every business can advertise its brand successfully. All you need is to choose the right item for the right price. You need to get an item that best suits your business. Whether the freebies are desk and office accessories, eco friendly and recycled items, executive gifts, health and well being items, leather goods, printed clothing, sweets and chocolates, electronic gifts, travel and leisure gifts, crystal and glassware, conference and exhibition items, printed pencils and pens, promotional merchandise or express promotional items, they fall into the broad category of promotional products. Promotional product is anythi
Personalised Water Bottles Are a Great Addition to Any Marketing CampaignPersonalised water bottles are a great addition to any marketing campaign where you wish to have your customers continually use your bottles. For those who participate in sports frequently, being able to keep track of their bottle is vital for their health and hydration as they play. Whether for fun or on a professional level, this need does not change. Because of this, it is possible to take advantage of the needs of the average athlete for your promotions. However, if you wish to do this, you need to make certain that your bottles meet several important criteria. This will determine if your bottles will be used long term by your target audience. Personalised water bottles need to be functional. They need to hold sufficient water to be useful while still having a good shape and high level of durability. If you wish to have athletes pay for your bottles and their personalization on it, you need to make certain that your bottles are stylish. The
Buying Wholesale PensThe pen is an essential writing instrument that has become indispensable for the contemporary world. There are many types available; the ever-available ball point pen, the roller ball point, the fountain pen, and the felt-tip pen. This important writing instrument has been around for thousands of years, starting with the quill pen made from bird feathers dipped in ink, to the reed pen or bamboo pen, with its slight and tapered tip. Over time, technology has helped create more functional versions, which do not require elaborate rituals of using. According to history, the ancient Indians were the first ones to use rudimentary pens made from bamboo sticks and bird feathers from India. In the 500 BC, these type of pens were used to write the text in the old literature of Puranas. Mahabharta and Ramayana. Some of the Dead Sea scrolls discovered used quill pens. With the invention of the personal computer with keyboard input methods have rev