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Knowledge Base Articles

  • The Value of Partnerships in Chinese Wholesale Business

    This article is based on the notion that Chinese markets typically encourage cooperation between merchants. This is an important consideration for anyone that wishes to penetrate that market. It is also an important consideration from the perspective that it can make your business much more profitable than its current status. Making the best out of partnerships in Chinese wholesale business The key to long term success in the Chinese wholesale market is to build partnerships. These partnerships will help you to make sense of the market and deal with all the changes that are happening within the industry. You will also get assistance from the various people that are within the loop: Reciprocal assistance: Make sure that you are providing some sort of service in return for the support that you get from your colleagues. If you are aggressively single minded then that might end up killing the business relationships. For example   
  • Promotional Water Bottles: How Do They Work As Promotional Items?

    It's hard to remember when plastic water bottles weren't around, whether in the gym, on the hiking trail, at sporting events, or in the park. Look in your kitchen cabinets and you probably have one, its body printed with a company's logo and contact information. That's because companies have long regarded reusable water bottles as great promotional items. But do they really work? At first glace, the idea that a drink container could increase a company's sales sounds zany. But small promo items do just that: present a company's information to as many people as possible, particularly customers and decision makers at potential client companies, in the name of drumming up more business. To determine whether an item will have its intended effect, it's best to examine it using the four criteria that predict most items' success or lack thereof: advertising space in terms of product scale, usability, appeal and longevity. Advertising Space    
  • Use a Stainless Steel Water Bottle - Make a Fashion Statement, Save the Planet

    Your beloved plastic water bottle is an enemy of the public health, probably a fugitive from a landfill. Do not remain its known associate, because you are guilty by association. Leave the plastics behind. Turn the page. Turn over a new leaf. At home, store your purified water in glass and ceramic containers. Make similar changes on the road and trails. Of course, you cannot take glass or ceramic water containers to the gym, on the jogging trail and bike path. Once again, however, modern science and advanced technology have risen to the occasion, saving you and the environment with a shiny new metal bottle. Save the planet and the American economy with a new steel bottle. You may not know just how much harm that innocuous-looking plastic bottle can inflict. Americans consume more than 4.5 billion plastic bottles of water each year, and barely 15% of those bottles make it to recycling. The remainder end-up in landfills, where they will    
  • Insulated Water Bottles Are an Important Part of an Athlete's Basic Gear Kit

    Insulated water bottles are an important part of an athlete's basic gear kit if the sport is played outdoors. When you exercise or exert your body, it is important that you do not drink water that is either too warm or too cold. This is where the insulation found in some bottles comes in useful. By protecting the contents of the bottle from outside temperatures, liquids can maintain the same temperature for a longer period of time. This is particularly useful for long distance or timed activities, such as bicycle competitions and hiking. However, before you purchase any water bottle, there are a few things that you will want to keep in mind. First, not all insulated water bottles are created equal. There are many different materials that are used as insulation for these bottles. Depending on the type of insulation, the bottle may be designed for keeping beverages cold or warm. There are some materials that will handle either, though often not a   
  • Why Should a Company Select Promotional Chocolates to Advertise Its Business?

    Promotional goods including printed promotional items and corporate gifts are inexpensive and cost-effective as compared to other conventional channels of communications, yet they are more powerful and effective. Printed promotional items like bottle openers, desk sets, passport covers, purses, jumpers, hats, mugs, pens and pencils and many more are delivered among your target audience while corporate gifts are handed out to business executives and employees at seminars, exhibitions, conferences, trade shows and conventions. These printed promotional goods are highly acknowledged by your recipients as they enjoy receiving and using them and your brand gets exposure on the consistent basis. Promotional items are very effective for keeping your brand name in front of your prospects for a long period of time and reminding them of your company regularly. Among different printed promotional items and corporate gifts, I think that promotional sweets    

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