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Knowledge Base Articles

  • Promotional Products Don't Work, Unless You Do This

    Promoting your business is hard work! You have the aching head and feet to prove it. And if you're like most business owners, you're tired tired tired of purchasing promotional products that get little to no results. That's because you haven't done the most important thing first: plan. Yes, purchasing promotional products takes more than skimming through a mail order catalog or clicking to a promotion product site and placing an order. You need to put some time and thought in to what and how you plan to use the promotional product. You need to ask questions like what's the basic idea of this promotion. What results do I want? What IS the promotion exactly? Who's it for, youngsters or oldsters? Where do they live? If I received this promotional product, would I use it or toss it? Which is probably the single most important aspect of promotional items that marketers totally fail to consider. If they wouldn't use that cheap pen or soda can themselves, why would they t   
  • Promotional Mouse Mats - Add Your Logo

    When it comes to planning your advertising and marketing campaign, giving off promotional gifts to clients and customers, free of cost, is a good idea. These promotional gifts are usually customised, and carry the names, contact details, and messages of the brand seeking organisation. These promotional items work as great advertising tools by virtue of their appeal and visibility. There are numerous items that can be selected as free gifts, but the type of gift should uniquely depend on the nature of your target audience and the product or service you deliver. If you have a diverse audience, a uniformly common gift, at our times, can be mouse mats. In fact, customised mouse mats might come as a great advertising idea. The only challenge comes in the guise of design. Design plays a very vital role when it comes to promotional mouse mats and you have to be very creative in getting your customers on board and making them appreciate your promotional mouse mats. It doesn't ma   
  • Promotional Pedometers: Effective Tool for Fitness Related Campaigns

    Technology entertains us and life has become more convenient and comfortable through it. We live in an extremely competitive world, where 'All work and no play' is its character. We've been too involved in our jobs that our health is often neglected. 'Health fitness' is the world's wake-up call! - After all, a hectic busy life is an inevitable thing in this modernized period coupled with the problem of obesity and other unhealthy lifestyle or diet. While the world is reviving its consciousness about health fitness, taking initiative as a promoter for healthy ways of living will bear 'enormous positive impacts' on your company. For this busy life, a device that's cost effective and easy to use will work miracles for promoting a healthy lifestyle. Promotional pedometers are effective devices for a fitness related campaign. Pedometers are those electronic devices that count a person's step by detecting the movement of the hips. It is wi   
  • Wholesale Lot Plastic Bags - Buy in Bulk With a Wholesale Lot and Save on Your Business Promotion

    Purchasing plastic bags wholesale and in bulk is one of the best promotional options you will find for your retail business. The positives outweigh the negatives by a long shot when it comes to bulk purchasing these plastic bags. Let's take a look at these positives and negatives. Cost savings is one positive of buying bags in bulk that you will feel good about. Buying in bulk means you can high priority when you deal with the supplier, a period of credit for the payment and demand discounts. This allows you to cut costs with out skimping on the benefits you receive. This is the primary reason why retailers purchase their promotional plastic bags in wholesale lots. The design of the bag for a bulk order is more straightforward and easier than designing for many variations. A good amount of thought usually goes into the first few variations. The later ones are then just a modification job and he resulting quality of work is compromised.   
  • Eco-Friendly Water Bottle For Biking - An Easy Way to Maintain Your Health As Well As Wealth

    If you are like me and love biking, then this article is exactly for you. Have you thought of using an eco-friendly water bottle for biking? Let me tell you, it is simply a great way to manage the water needs while on the run. Before I share the information about an eco-friendly water bottle for biking, let me ask you a simple question first. How do you manage your water requirements while biking? Do you prefer bottled water or carry your water along? Well, whatever the case is, let me warn you that it is very harmful for your health. How? Bottled water is notorious for being nothing more than tap water. And tap water - as we all know - has loads of impurities like chlorine, pesticides, cysts, virus etc. Consuming such water can lead to various health problems. Moreover, these plastic bottles are harmful for the environment too. Their disposal poses a lot of difficulties which makes them the number one contribu