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Knowledge Base Articles

  • Promotional Gifts - Tools to Help Advance Your Business

    Promotional gifts or promotional products are usually items commonly utilized in communication programs and in marketing a business. They are usually imprinted with the name and logo of a company and may contain a company's slogan as well. These are normally handed out during conferences, trade shows, and other events held during marketing campaigns. There are times when these products are given to customers after they contracted a service or bought a certain item. These are also given to people who just want to see what is going on in these events. The first known promotional gifts were possibly those that were given out during political campaigns. These items came in the form of button badges, which was considered as a well-known method for letting the people know about a certain campaign. They were considered as the walking advertisements for politicians as well as campaigns. At the height of the giving out of these button    
  • Use Promotional Items at Trade Shows to Promote Your Business

    Savvy companies today fully understand how competitive business can be. As a result, they do everything they can to promote their businesses in the best and most affordable manner possible. For many companies, this means ordering promotional items from a wholesaler or exporter and then giving them to employees and customers. When handled properly, promotional products can be an integral part of promoting your business. Selecting the right promotional items and corporate gifts is absolutely crucial because it can affect your entire business. The right products can help to convey the right message to current as well as prospective clients. Given the number and different types of promotional items that are available to choose from, the process of choosing the right products can often times be confusing. This is why it is important to spend some time looking for the right supplier and creative products that will convey the message you want to send.    
  • China Makes Christmas For the Rest of the World

    China is the world's biggest manufacturer of Christmas products. China exports nearly 2 billion US dollars worth of Christmas products per year with more than half going to the United States. Most of it comes from Shenzhen in South China's Guangdong province. There are over 3,000 factories in Shenzhen producing artificial Christmas trees. Christmas lights, ornaments and Christmas wreaths are also made here. These items are all made from plastic and metals. Shenzhen is on the coast about an hours drive from Hong Kong. Before 1985 most of these products were mass produced in Taiwan and Hong Kong where the labor was cheap and ports were easily accessible. Taiwan and Hong Kong were not under the strict communist rule of China. By 1985 Taiwan and Hong Kong had developed into huge exporters and their local labor costs had increased. They started looking for a place nearby to ship materials to for assembly by cheaper workers. At the same time China wa   
  • Use Promotional Watches For Promotional Purpose

    Printed promotional gifts are very useful for advertising your business as they help you stay ahead of the competition. Promotional goods are an excellent way of conveying your promotional message to the employees, managers, business executives and your target audience. Companies and organizations have a wide range of promotional products available to choose from and these promotional items can be customised by imprinting your brand name, logo, contact details, motto and website URL. They are great marketing tools to improve your productivity levels and enhance present client relationships. One thing that needs special attention is that your selected promotional item should be unique, creative and useful so that your prospects use them regularly. If you are thinking about choosing a promotional item that is a combination of these attributes, you should pick promotional watches to advertise your business. Promotional watches are fashionable, mod   
  • How to Find the Best Promotional Items and Corporate Gifts

    As a business owner or corporate gift buyer you know how hard it can be to find just the right promotional items or business gifts. Do a search on Google and you have literally millions of choices staring you in the face. It's hard to find the best deal on the best item. But all that's about to change. I worked in the industry for years and I can tell you that there's a lot of money "left on the table" when you're looking at higher end products and plenty of "overstock" options when looking for the good old cheap promotional items like pens and key chains. For this article I'll focus on corporate gifts and business promotional items. More specifically let's look at those that can be laser engraved since these often carry a higher perceived value by the recipients (when fine woods are engraved, etc.) The first thing you want to do is get some inside information on what the promotional company is paying for a product versus what it charg