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Knowledge Base Articles

  • Promotional Gifts - Ultimate Business Strategy

    The four important components of marketing are: product, price, place and promotion. Promotion is the communication with clients or customers using advertising (print, T.V, etc), public relations, point of sale and word of mouth. To make your business successful or to derive expected business profits, you need to focus on these 4 P's. The fierce competition in the market doesn't give much scope to play with product, price and place. Every company more or less is on same ground on these. The fourth P i.e. promotion provides the cutting edge to the company. That's why companies use astronomical amounts of money to promote their products and services aggressively. In promotional campaigns, promotional gifts play an important role. So much so that it is often referred to as an ultimate strategy in promoting businesses. Why distributing promotional gifts is an ultimate business strategy? Experts online believe that promotional products are an ultimate business strategy becau   
  • Personalized Water Bottles - 4 Tips for Creating a Successful Marketing Campaign

    Personalized water bottles make for an inexpensive and simple way to promote your business. Inexpensive because the people who receive them hold on to them for a long time, use them often. Simple because you put your logo and your message on them, give them to people, people read your message. Personalized water bottles are not as popular as some other promotional products, say personalized coffee mugs. On the other hand, they're more suitable for some occasion than those other, more popular items. For instance, if your prospects are gym goers, you might find personalized water bottles a better fit. If you and a gym facility decide to join marketing forces, then there's no doubt that they are a better fit than personalized coffee mugs, for instance. Here are 4 tips on how to use personalized water bottles successfully. (Matching event and personalized product is, by itself, insufficient.) 1. Bottles are promotional tools. That   
  • Eco Friendly Water Bottles Are Winners - Good For You and Good For the Environment

    What we need in our lives is more eco friendly water bottles, and less of the disposable ones that have become so popular. Not enough people recycle the plastic water bottles that they pick up from every grocery and convenience store across the country. This is leading to a buildup of these plastic bottles in our landfills that is reaching astronomical proportions. The reason that so many  have made the switch to drinking from these prepackaged containers is that the state of our tap water system has gotten so bad, that there is no denying that it is no longer safe for us to drink from it. This is why it was easy for the slick marketing representatives at the bottling facilities to convince us that their products were the way to go. One of the reasons that I say that we should simply consider using more eco friendly water bottles is  that in all honesty, the prepackaged water that we are drinking may not b   
  • Wholesale Drop Ship - Tips for Success

    Running an online business that ships to customers through wholesale drop ship suppliers is a great way to generate income. There are two important things though that you must understand if you want to be successful with dropshipping. You must find a good, reliable wholesale distributor dropshipper, and you must be willing to do the work required to build a successful business. If you don't know what dropshipping entails, it is when the manufacturer ships a product directly to a customer on your behalf. Therefore you don't have to worry about inventory or shipping costs. In order to choose a product that will be successful, do three things. Make sure the product is not already being sold all over the internet at prices you cannot compete with. Make sure the product targets a market niche and not something that caters to everyone; it is much easier to be successful this way. And ask yourself if the product is something you would buy.    
  • Advertising Through Wholesale Promotional Products

    World is moving forward at a very fast rate, with a blink of eye a new technology or company is launched in market. With strong competition going around between all the companies in market advanced advertising techniques are being researched upon. Advertising techniques must be such that they provide maximum number of customers to the companies but with minimum expenditure as possible. Wholesale promotional products are a great leap in the industry of advertising. Wholesale promotional products have the advantage of minimum expenditure as they are ordered in bulk and also can reach maximum customers due to its large number. These products are available in the market in a wide range of products ranging from coffee mugs to clocks and show pieces. These products ensure that the name of the company reaches the maximum number of people as possible. They are an answer to the company's advertising strategy which remains within the designed budget.    

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