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Knowledge Base Articles

  • Promotional Travel Mugs for Advertising

    Any business that wants to experience growth must invest in advertising and marketing because without the exposure, the business will remain unknown and will not be able to attract traffic to itself. This is what makes promotional products very ideal for publicity with a view to making a brand visible. Promotional mugs are great for making a business known because they are unique in the promotional products industry. Promotional travel mugs are also long lasting, practical and flashy and are great for creating an impact. Because travel mugs are not expensive, when you customize them with your company's name, logo and perhaps a special message, you make them a giveaway gift that is wonderful and has great value. Travel mugs are also acceptable because of their inclusive appeal making them a gift that can be given to anyone. They will last for long and will be used over and over again. A promotional product that is functional will genera   
  • Using Promotional Gifts For the Holidays

    It seems like there is always a holiday either coming or having just left and preparing for the holidays seems to be always on your mind. It's never too late, or too early, to think about promotional gifts to give to your clients and staff for the holidays. It is always a polite gesture to have promotional gifts to give to your staff and clients during the holiday seasons and there are many promotional gifts to choose from online stores. The type of promotional gift you choose will depend on the type of clientele you have and the staff you have, the type of holiday that is upcoming, as well as the business that you run to help you determine what promotional gifts you want to purchase. It's always also a good idea to have more than one type of promotional gift to give away, because sometimes what will do for one client or staff member just doesn't fit another. On the low end of the promotional gifts scale are promotional pens, mugs, key chains and others. These promotiona   
  • Sport Water Bottles Can Be Ordered in Bulk to Save You Money

    Sports water bottles are excellent tools for those who need to promote their business at outdoor events or sports tournaments. Because hydration is so important when moving around a lot of exercising, using bottles as a tool is extremely convenient. Not only can you draw additional attention to your booth through giving away bottles for free, you can also ensure that you provide your customers with a way to get water without having to pay for bottled water. However, there are a few things that you need to keep in mind if you wish to use water bottles as an advertising tool. First, not every bottle is created equal. A good quality bottle can be an expensive purchase, especially when you need to buy a lot of them. Fortunately, bulk pricing is available for companies that wish to use sports water bottles as promotional tools. When you order a lot of the same item, manufacturers give bulk pricing as an option. This is due to the fact that once they   
  • What Is A Promotional Item?

    A promotional item is an article of merchandise that is used as marketing an advertising. A promotional item usually has the company name, logo and or message emblazoned on them. Promotional items are also commonly used for advertising specials, gifts to clients, awards and commemorative awards for staff and premiums. Promotional items are usually found at trade shows and in mail order, however many promotional items are given away in increasing numbers in other ways and means as well as part of a marketing campaign. Today, many businesses distribute promotional items to target markets of potential clients which generates measurable results, especially when you consider the cost of many promotional items to be quite inexpensive. Many politicians also use promotional items to promote their candidates and causes. Promotional items can be found in schools and organizations as well as awareness raising campaigns or to help raise funds for the program. There are many ex   
  • Promotional Products Don't Work, Unless You Do This

    Promoting your business is hard work! You have the aching head and feet to prove it. And if you're like most business owners, you're tired tired tired of purchasing promotional products that get little to no results. That's because you haven't done the most important thing first: plan. Yes, purchasing promotional products takes more than skimming through a mail order catalog or clicking to a promotion product site and placing an order. You need to put some time and thought in to what and how you plan to use the promotional product. You need to ask questions like what's the basic idea of this promotion. What results do I want? What IS the promotion exactly? Who's it for, youngsters or oldsters? Where do they live? If I received this promotional product, would I use it or toss it? Which is probably the single most important aspect of promotional items that marketers totally fail to consider. If they wouldn't use that cheap pen or soda can themselves, why would they t