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Knowledge Base Articles

  • Top 3 Reasons Promotional Water Bottle Labels Are A Powerful Marketing Tool

    The average person gets bombarded with thousands of marketing messages every day- we wanted to take the time to help beleaguered marketing professionals better understand why promotional water bottle labels can help them maintain the holy grail of marketing- top of mind awareness. So, what's important to break through all the noise? First, you have to provide good service or an excellent product. Without that, a business has to rely upon one time users which isn't a sustainable business model for long. Next, you have to get in front of your target market. With all the technology and noise out there, that's the hard part. Here are our ideas of why promotional bottled water works for marketing these days: #1 Promotional Water Bottle Labels Meet A Specific Need Water. Food. Shelter. These are the basic human needs. Without those, you die. In fact, we can only go a few days without water, so when you hand your prospects or custome   
  • Wholesale Mugs - How Can They Help Your Company?

    The concept of promotional items is not something new to the business world. Every business owner and company use this as effective advertising strategy to market their products. It is proven that business reach is even better when promotional products are used. It is important to choose the right kind of products that will suit your business requirements. However, there are certain products that are universal and can be given for all kinds of business and services. Custom coffee mugs, printed coffee mugs, wholesale mugs are some of the products having universal acceptance. The excellent advantage is that these mugs have lots of space in which beautiful logo, text, designs can be imprinted. If you happen to walk through an office campus during a lunch hour break, you could probably see a coffee mug in every desk inside the company premises. These cups would feature the company's brand name, products and services and will be present on the worki   
  • Promotional Products That Act Like Billboards to Promote Your Business

    Looking to get a great return on your marketing investment? In good times or bad it is always wise to seek those marketing tools that will give you more for your marketing dollar. When it comes to promotional giveaways getting the best return on your marketing investment means finding products that will give you more ad impressions for your marketing dollar. To find these kinds of promotional products you will first need to understand what characteristics to look for in a product while developing your promotional idea. I like to view these kind of promotional products as billboards because they not only promote your brand and products or services to the recipients but also promote and advertise to others who read your company's message on the promotional product. With this understanding in mind you should adjust your thinking when budgeting for a promotional product. Make sure your focus remains on investment return and not just on price or quantity. You will get more from a p   
  • Bulk Tote Bags - To Reduce Investment in Promotional Activities

    Tote bags are not only for residential use, but they can also be used commercially for promoting a business. With custom-made tote bags, a business gets the opportunity to attract more customers by printing the company name and logo on the bag. Any business that is planning for expansion or for promotional activities can consider purchasing tote bags in bulk. These bags are a bit expensive when compared to the regular promotional bags. The reason behind this is the environmental friendly factor and also because they can be reused many times. When a new business enters the market, it needs to carry out extensive promotions. As the business will be short of funds, spending excessively for a promotional activity can be a risk factor. By opting for purchasing promotional tote bags in bulk, a business will be reducing the overall investment in the promotional activity. This can be carried out by approaching the best wholesale dealer in the market. A   
  • How Reusable Water Bottles Will Save the World

    The fastest growing environmental hazard is not global warming or fresh water shortage, it is poor waste management - and chief culprits of waste are plastic drinking bottles. With all the efforts to increase recycling among the average person a recent poll found that only thirty-percent of plastic bottles are recycled. For whatever reason that number is drastically reduced for water bottles which only see a meager twelve percent of users recycle. So, how big of a problem is it then? Forty-million plastic bottles a day are thrown away and end up in landfills or as litter. This problem is compounded by the fact that this is a fast growing trend. In 1990 the United States bought and produced 1.1 billion pounds of plastic and in 2002 that number jumped to 4 billion and is currently estimated even higher. People have become obsessed with bottled water and other soft drinks and are irresponsibly disposing of them. What's more, disposable plastic bot