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Knowledge Base Articles

  • Getting Cheap Wholesale Products

    The secret to the success of any retail business whether it's online or not is being able to buy wholesale merchandise at cheap prices and sell them at a marked up price. So as a retailer you have to focus your energies on finding cheap wholesale products, because if you do not only will you be able to make more profit at what ever price you charge but you will also have the edge over your competition. Finding cheap products is a hard task in itself. You will have to carry out extensive research on the types of products, the manufacturers , suppliers, importers, etc. and the more information you have the more chances you have of getting wholesale products cheap. Attending trade shows is a great way to buy cheap products because you can make business deals with suppliers, and usually after trade shows, exhibitors sell their products at give away prices. If you are buying your wholesale products from a supplier, distributor or wholesale    
  • Safe Water Bottles - What is BPA and How to Avoid It

    So what's all this talk about unsafe water bottles? You may have caught wind of some of the controversy surrounding polycarbonate plastic water bottles and the chemicals used in their manufacture. You may have heard the term "BPA" or "Bisphenol-A," but educating yourself about this harmful chemical and choosing safe water bottles probably seemed like a chore, not the way you want to spend a Monday night or Saturday afternoon. This article contains all the information you need to know to make informed decisions about safe water bottles that are both recyclable and suitable for multiple uses.  What is BPA anyway? BPA was first discovered in 1891, and manufacturers have used this monomer for at least fifty years. It is a key ingredient used in the epoxy resins that go into making the nearly shatter-proof polycarbonate plastic water bottles, which have become so popular with fitness and outdoors enthusiasts. Even though BPA has long been suspect   
  • Promotional Clothing As Promotional Gifts

    Most companies have at least one or two promotional clothing items that their employees can wear. However, what about giving away these items as promotional gifts? Some companies do it, and some do not. Is it the best idea? Analyze the pros and cons to decide if promotional clothing will work as promotional gifts for you. One of the main advantages of using promotional clothing as promotional gifts is that the item is useful. The more useful an item, the more likely your potential clients and customers will be to actually keep it around. The problem with many companies' promotional gifts is that they end up in the trashcan at the end of the day. This is lost revenue, especially because not only did the original recipient not use the promotional gift, but also no one else had the chance to see the promotional gift being used or carried either. Few people, however, will throw away a brand new promotional clothing item, simply because it is too useful. If they don't want the item   
  • Competition and Guile in the Chinese Wholesale Market

    In order to get to grips with the wholesale market in China, you need to posses guile and a competitive spirit. In this article you might see some of the tricks that have worked for people who are in that part of the world. The general feedback is based on the knowledge about the market reactions and restrictions. Take bold strategies in the Chinese wholesale market You should not accept the simple solutions that never seem to bring out the best in you. Instead you should go for the bold solutions that are prepared to change the perspective on the product. If you are really committed to improving your sales then this will not be a major problem: Gobble up the weak competition: As you trawl through the Chinese wholesale market, you main aim should be to pick off the weak players and concentrate on the ones that are going to help you achieve success. There is nothing to stop you from implementing a hostile takeover if that is   
  • Effective Company Promotional Merchandise

    If you're developing a promotional campaign there is usually a purpose, which typically includes putting across a message to a specific target audience in a way that creates a worthwhile outcome, for both you and your audience and includes creating new relationships, or reinforcing existing ones. Promotional merchandise is a great way to connect your campaigns message with your audience on something tangible or useful that people can take away, reuse and be reminded of the message. The more use an item gets, the more exposure it has over its lifetime and the greater the chances are that your message will be seen repeatedly by the same person or at least occasionally by other people close to that individual. Bags are a good way to demonstrate this as everybody uses and needs a bag to carry things around, so if you choose a bag that is strong, secure, roomy and looks good there is a very high chance that it will see continual us