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Knowledge Base Articles

  • Do Promotional Gifts Really Work?

    Companies spend millions of pounds in promotional gifts. But the question is: Do promotional gifts really work? The answer is yes and no. Promotional products bring expected results when you select promotional items which work with your target audience, a gift which impresses the recipient and compels him to use it. Promotional gifts turn out be a waste of time and money when they are selected without giving a lot of thought. Poorly designed promotional gift disturbs customers, no end. Experts say that many companies distribute promotional gifts to get sonic results but they can get discernible results if they use it in a planned and structured way. That's why it is very important to distribute promotional products which really work with the audience. David L. Weiner, author of the Complete Sales Promotion Handbook for P-H-C-P Wholesalers offers three basic reasons why a company should distribute promotional products to its customers: To generate good will    
  • How Promotional Items Help In New Business

    After giving an impressive presentation to board members or potential clients, just pull out a printed promotional item such as conference folders, bags, or promotional umbrellas and pass them around. Surely your likeability meter will go high. This is the benefit most promotional items possess. Promotional items can actually take your business to new heights and make it a more profit reaping venture. By gifting various promotional items you have a better chance of securing business dealings. Promotional items have got various benefits, which make them a worthwhile consideration. Gifted promotional conference folders will keep your business in the forefront of board members minds. Another advantage of promotional items is that they permit you to advertise or market your business on a large scale with less investment money. Being into business, most businessmen always look for the ways to advertise effectively while keeping costs to a minimum. This can be now easily be done by    
  • How to Buy Wholesale from China

    ithout any doubt, you can now buy wholesale from China, as it is the cheapest buying option. Buying products from anywhere in the world and importing them is now very much possible for the vendors and businesses. Also the advancement of internet has made it easy to get in touch with the manufacturers and suppliers all over the world and do the transactions. China is the nation, which benefited the most out of this globalization advantage. Also, being the country with the largest population, Chinese manufacturers also enjoy supply of cheap labor, which helps them to produce goods at a lower cost. Previously, the developed nations were doubtful about Chinese products and many of the people were hesitant to buy wholesale from China. But, lately this doubt has been eradicated as Chinese products are accepted to have good quality. Even the healthcare equipment like blood pressure monitors of China are being widely used all over the world. These blood pressure monitors do meet the global   
  • What Goes Into Your Promotional Conference Folders?

    Promotional conference folders can be used to promote your business in many different ways. Most often, they're handed out at industry conferences and seminars, either by the organizers or by individual presenters. They may be used in lieu of presentation folders to deliver sales presentations to prospective clients, distributed to employees and sales staff to hold their sales materials or used to hold agendas and meeting materials at board meetings or other important events. What goes into your promotional conference folders depends on their intended use. The Standard Promotional Conference Folder When you organize a conference, the promotional conference folder presents an opportunity to offset some of the expenses of the conference itself. Generally, the conference sponsor earns top billing and their name on the front of the conference folder (along with the most real estate on the conference bag and other promotional materials). Other sponsors are usually invited to   
  • How to Make an Excellent Addition to a Promotional Campaign - Aluminium Water Bottles

    An aluminium water bottle can make an excellent addition to a promotional campaign. Without the risks of Bisphenol-A, these bottles are preferred by many individuals, as they are viewed safer from potential contaminates. When you are deciding whether or not to use aluminium for your promotions, there are a few things that you will want to keep in mind. First, you will want to consider the aspect of costs. Even before you add the required customisations to make your bottles suitable for a branding campaign, you will be adding a notable amount per bottle when you choose aluminium over plastic. In addition to this, you will have to add the costs of customisations in as well. However, avoiding Bisphenol-A is not the only benefit from using an aluminium water bottle in your advertising campaign. First, these bottles tend to be very long lasting, which make it much more likely that your customers will continue using them over a long period of time. T   

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