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Knowledge Base Articles

  • How To Source And Import From China - Managing Risk

    Importing products from China is a great way to locate new business opportunities and increase profit growth. While the initial stages can be complicated, the payoff in terms of both immediate profit and long-term success is tremendous. Sourcing products from other countries, however, comes with its share of potential risks. It is recommended that first-time buyers follow certain precautions before embarking on any potential transaction. Locate The Right Product The first step is to locate a suitable product that interests you. Try to obtain as much information as possible about the demand for prospective products in your local market. Make sure that sourcing your chosen product from China is truly a cost-effective proposition. Factors like retail margins, VAT, insurance, taxes and freight and currency differences all affect the final retail price and many first-time bargain hunters end up sourcing a product at a price that is too high   
  • Use a Stainless Steel Water Bottle - Make a Fashion Statement, Save the Planet

    Your beloved plastic water bottle is an enemy of the public health, probably a fugitive from a landfill. Do not remain its known associate, because you are guilty by association. Leave the plastics behind. Turn the page. Turn over a new leaf. At home, store your purified water in glass and ceramic containers. Make similar changes on the road and trails. Of course, you cannot take glass or ceramic water containers to the gym, on the jogging trail and bike path. Once again, however, modern science and advanced technology have risen to the occasion, saving you and the environment with a shiny new metal bottle. Save the planet and the American economy with a new steel bottle. You may not know just how much harm that innocuous-looking plastic bottle can inflict. Americans consume more than 4.5 billion plastic bottles of water each year, and barely 15% of those bottles make it to recycling. The remainder end-up in landfills, where they will    
  • Ho, Ho, Ho! Christmas Promotional Goods

    Christmas is one of the best holidays to maximize your advertising needs. The season of giving will not only make you more generous when it comes to giving promotional goods but it will also make your recipients more grateful in receiving your gifts. However, it can also be a tough time for any advertiser. With the piles of gifts that a customer receives not only from other companies but also from family and friends, it would be hard for them to determine which one came from you. The trick here is making yours more noticeable than the rest. Here are some tips: 1. Keep it colourful. Make your package stand out. A lot of packages over the Christmas holidays are usually wrapped in red and green wrapping. So choose other colours such as bright blue, hot pink and even silvery white. Anything that will look different from the rest. If you can catch your customers attention with your gifts wrapping, you are halfway there. 2. Keep it    
  • Competition and Guile in the Chinese Wholesale Market

    In order to get to grips with the wholesale market in China, you need to posses guile and a competitive spirit. In this article you might see some of the tricks that have worked for people who are in that part of the world. The general feedback is based on the knowledge about the market reactions and restrictions. Take bold strategies in the Chinese wholesale market You should not accept the simple solutions that never seem to bring out the best in you. Instead you should go for the bold solutions that are prepared to change the perspective on the product. If you are really committed to improving your sales then this will not be a major problem: Gobble up the weak competition: As you trawl through the Chinese wholesale market, you main aim should be to pick off the weak players and concentrate on the ones that are going to help you achieve success. There is nothing to stop you from implementing a hostile takeover if that is   
  • What Choices are There for Promotional Products?

    Promoting your business is important. If no one knows about your business, it will not be very successful. One way to effectively promote your business is by offering promotional products. Promotional products get your business's name out to the public while giving them a useful product that will remind them of your business's name over and over. What choices are there for promotional products? There are hundreds of choices. Here are some of the more popular ones. Writing instruments - Ballpoint pens, pencils, highlighters, permanent markers, and other writing instruments are some of the most popular promotional products for a good reason. They are inexpensive, easy to distribute, and appreciated by the recipients. Apparel - Another popular promotional product is apparel. Baseball hats, t-shirts, golf shirts, even boxer shorts can be imprinted with your company's logo and information, and those who wear the promotional items become a walking billboard for