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Knowledge Base Articles

  • Seasonal Promotional Items - Think Beyond the Holidays

    One of the easiest ways to come up with new promotions for your business or organisation is to time your promotional items and business gifts with the seasons. Holidays are always good times for launching promotions, but there's more to the season than special occasions. If you pick promotional items that appeal to people during specific times of the year, you'll find that you get a much higher response rate than if you just send out generic promo gifts. Here are some ideas for taking advantage of specific seasons with your promotions. New Years Promotions  Everyone is turning over a new leaf after the holidays - a new leaf on the calendar that is. Calendars are one of the best promotional items for the turn of the year - but bear in mind that you won't be the only one sending imprinted calendars to your customers in December. Make them stand out by choosing unique calendars, or by taking the idea a step further. You might choose Year-at-a-glance planners, or prom   
  • A Water Bottle With A Straw - A Useful Tool

    A water bottle with straw is a useful tool for a marketing tool or as an addition to any athlete's kit of equipment. Hydration is an important part of good health, which makes bottles of all sorts an ideal candidate for a good advertising campaign. As all people, not just sports enthusiasts, can benefit from having a high quality water bottle, companies are taking advantage of this to reach large audiences of individuals with a broad range of interests. This can lead to a unique situation for both the company and for the consumer. Whether you are looking for a bottle to call your own, or if you represent a company seeking to do expanded promotions, there are a few things that you need to keep in mind. A water bottle with straw can be used to ensure proper hydration. This is the most obvious use of this style of bottle. However, most people do not realise how useful these bottles are at preventing you from drinking too much too quickly. When the   
  • Green Promotions: Tote Bags?

    Environmental preservation and 'going green' are perhaps some of the most popular buzzwords nowadays, especially when it comes to commercial organizations such as manufacturers. Let's face it, we have very limited resources on our planet earth, and we are quickly running out of them. Clean air, clean water, even land itself is a scarce resource now. Everyone is worried about conserving the environment and saving the world for our future generations. Businesses need to promote themselves, but is it necessary that they do it at the expense of the environment and our natural resources? Green Promotions? Promotional activities are always good for business, but have you really considered what non-monetary costs are involved? Sure, giveaways are a great way to communicate your products or service to the public but that wastes a lot of natural resources. One alternative would be to rely on electronic sources but that doesn't always work eithe   
  • Which Promotional Wholesale Materials Work Best?

    The idea of being able to buy promotional products wholesale is a pleasing proposition for many businesses because this system allows them to save a lot of money for their promotional run. Moreover, because of the large quantities that can be bought, it is much easier to saturate the market with promotional gifts bearing the identity of the company. In this way, the business will become a household term easily. So which of the many Promotional Wholesale materials work best for a particular type of business? The answer may be found by studying the advantages and disadvantages of using any of the following common promotional materials. Clothing products are the most popular used in promotions then and now. This set includes corporate clothing, corporate shirts, polo T-shirts, jackets, and even other products made from fabric such as shorts, caps, towels, and even socks. This group of products is good for companies seeking    
  • Safe Water Bottles - What is BPA and How to Avoid It

    So what's all this talk about unsafe water bottles? You may have caught wind of some of the controversy surrounding polycarbonate plastic water bottles and the chemicals used in their manufacture. You may have heard the term "BPA" or "Bisphenol-A," but educating yourself about this harmful chemical and choosing safe water bottles probably seemed like a chore, not the way you want to spend a Monday night or Saturday afternoon. This article contains all the information you need to know to make informed decisions about safe water bottles that are both recyclable and suitable for multiple uses.  What is BPA anyway? BPA was first discovered in 1891, and manufacturers have used this monomer for at least fifty years. It is a key ingredient used in the epoxy resins that go into making the nearly shatter-proof polycarbonate plastic water bottles, which have become so popular with fitness and outdoors enthusiasts. Even though BPA has long been suspect