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Knowledge Base Articles

  • Bicycle Water Bottles Are a Great Tool in Building a Brand

    Bicycle water bottles can be used as an excellent promotional tool if you wish to advertise to the health conscious or the athlete. Of all of the different sports and exercise related equipment available on the market, water bottles are among the most versatile. Because sports involve exertion, athletes must always make certain they replenish liquids into their system. As buying sports drinks for every practice and event becomes very expensive, many opt to instead buy refillable bottles to use for their regular exercising. As a company, you can take advantage of this by investing in quality promotional bottles that allow you to target your ideal audience as well as expand your branding efforts. However, there are a few things that you will want to remember if you are considering using this method to increase your business. Unlike direct sales, using bicycle water bottles as a part of your branding campaign will bring you indirect business. Bran   
  • Use Promotional Watches For Promotional Purpose

    Printed promotional gifts are very useful for advertising your business as they help you stay ahead of the competition. Promotional goods are an excellent way of conveying your promotional message to the employees, managers, business executives and your target audience. Companies and organizations have a wide range of promotional products available to choose from and these promotional items can be customised by imprinting your brand name, logo, contact details, motto and website URL. They are great marketing tools to improve your productivity levels and enhance present client relationships. One thing that needs special attention is that your selected promotional item should be unique, creative and useful so that your prospects use them regularly. If you are thinking about choosing a promotional item that is a combination of these attributes, you should pick promotional watches to advertise your business. Promotional watches are fashionable, mod   
  • When to Distribute Promotional Gifts

    Promotional items have stormed the advertising world with a bang, ubiquitous in every business strategy. They provide personalised options showing the customer that the company or the organisation values their continued sustenance in helping the business bloom. The customer also feels special in being given such valued treatment. Promotional items used as business and corporate gifts compliment and improve the efficiency of other advertising media. These products give prolonged exposure to the company's products and services for a long period of time. With the result the customer internalises the company's name, message, logo and its products. Promotional gifts are mainly distributed in specific events, product launches and promoting new schemes, achieving new targets and public celebrations. These gift items include promotional pens, promotional mouse mats, promotional mugs, promotional clocks, promotional umbrellas, promotional folders and more. Promotional gifts create a no   
  • China Canton Fair - Launch Your China Business Within 10 Days

    China Canton fair is a great opportunity for small to mid-size business owners, aiming to start their import business from China. But how and where to start? Here is a checklist and some advices, things to do before arriving in China, for visiting Canton fair. Identify the right phase from the organizer's fair-schedule, to be able to locate the right suppliers for your item at the fair. Canton fair has 3 phases, each phase is 5 days. Book your flight ticket to Guangzhou or Hong Kong. Flights to Hong Kong are more common. Book your hotel in Guangzhou, Dongguan or Shenzhen. Guangzhou is very expensive. We prefer to stay in Shenzhen. Apply your visa for China. Identify and locate your possible suppliers. Make a list with their booth numbers. Prepare at least 200 business cards and some other PR material of your company. Prepare a passport picture.    
  • Promotional Water Bottles: How Do They Work As Promotional Items?

    It's hard to remember when plastic water bottles weren't around, whether in the gym, on the hiking trail, at sporting events, or in the park. Look in your kitchen cabinets and you probably have one, its body printed with a company's logo and contact information. That's because companies have long regarded reusable water bottles as great promotional items. But do they really work? At first glace, the idea that a drink container could increase a company's sales sounds zany. But small promo items do just that: present a company's information to as many people as possible, particularly customers and decision makers at potential client companies, in the name of drumming up more business. To determine whether an item will have its intended effect, it's best to examine it using the four criteria that predict most items' success or lack thereof: advertising space in terms of product scale, usability, appeal and longevity. Advertising Space    

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