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Knowledge Base Articles

  • Tips When Picking Promotional Gift For New Businesse

    Many business owners arrive at the conclusion that finding a promotional gift for their next marketing endeavor is the way to go. However, they may not know where to turn. There are hundreds, if not thousands, of companies across the internet that offer custom promotional items. While it takes time to sift through the actual items, it's less fun to scour the internet for a company with a proven track record of good customer service, fast shipping and corporate bulk order discounts. Here are a few places to check out. Are you on a shoe-string budget? Don't fret. There are cheap and effective ways of promoting your business, even utilizing the promo gift model! A site like "Poor Richards Promos" may be your best resource because they have a number of promotional gifts and logo products for less than $1. For instance, you can get promotional merchandise with your brand on it like 32-cent calendar magnets, 33-cent imprinted pens,    
  • Guide to Buying Wholesale Wristbands

    Companies, organizations, schools and marketers understand the value in choosing wristbands for their promotional needs. Whether it is to advertise a company, create awareness or bring to light the need for medical attention in an emergency, wristbands are often the primary marketing tools used by professionals to ensure that their message is delivered. Therefore, it is important to understand the basics of buying wholesale wristbands to make certain that your organization gets its message across in the simplest and most effective way. When choosing wholesale wristbands, your first decision will need to focus on what type of bands best meet your goals. From embossed to debossed, colors and sizes, to the overall cost, there is much to consider to ensure that you select wristbands with the appeal and impact to attract attention. Since wristbands are used to promote a message, you'll want to ensure that the colors will be bright, vivid, and easy t   
  • Promotional Water Bottles Boost Sport and Leisure Marketing Campaigns

    Any business involved in the sports, leisure or fitness industry will never fail to do well in promoting their brand by splashing it onto a water bottle! These are one of the most used items in this industry, giving a range of businesses the perfect opportunity to advertise and build brand loyalty in an innovative way. These products are appreciated by runners; joggers; hikers; cyclists; footballers; golfers; athletes; dancers; gym and fitness class goers; fitness instructors and personal trainers. But they also make a fantastic accessory for anyone else that is on the go such as a commuter or busy mum. Branded they can show off your trademark logo and message making a highly effective marketing campaign because they: o Act as a gift that customers appreciate - thus raising your public image and encouraging brand loyalty o Remind customers about you every time they are used o Go everywhere - imagine how many people will s   
  • Water Bottles Market Your Company to the Masses

    When you buy a newspaper ad, you pay several hundreds of dollars and you are able to market yourself to a few hundred people. Essentially, you are paying one dollar for each customer. When you advertise on television, you pay thousands and reach a few thousand. In this regard, you are paying about two dollars for each customer that comes in your store. This means if you pay $4,000, you should get about 2,000 customers after the television ad. However, why spend this much and get only a few results when you have something like promotional gift marketing. When you use promotional gift marketing with something like water bottles, you are marketing your company to a lot of people for a very small amount of money. For example, if you spend two dollars on every bottle, and each bottle brings in four customers, you are paying $.50 per customer, and that is much better return on investment than through television and newspaper advertising. How can some   
  • Bulk Tote Bags - To Reduce Investment in Promotional Activities

    Tote bags are not only for residential use, but they can also be used commercially for promoting a business. With custom-made tote bags, a business gets the opportunity to attract more customers by printing the company name and logo on the bag. Any business that is planning for expansion or for promotional activities can consider purchasing tote bags in bulk. These bags are a bit expensive when compared to the regular promotional bags. The reason behind this is the environmental friendly factor and also because they can be reused many times. When a new business enters the market, it needs to carry out extensive promotions. As the business will be short of funds, spending excessively for a promotional activity can be a risk factor. By opting for purchasing promotional tote bags in bulk, a business will be reducing the overall investment in the promotional activity. This can be carried out by approaching the best wholesale dealer in the market. A   

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