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Knowledge Base Articles

  • How to Source Wholesale Products

    If you’re starting a retail business and looking for products to sell, you’ll need to find reliable wholesale suppliers. Sourcing wholesale products can be challenging, and there are certainly lots of pitfalls that business owners need to look out for. This serves as a guide with some helpful tips for finding the right wholesale product sources for your business in the US. Steps 1 Decide what you’re going to sell. There are many ways to go about this. You want to choose products that are going to sell well, but that the market isn’t completely flooded with. In that case, you would need to be ultra-competitive in order to get sales. Perhaps you make your own items to sell (like handmade jewelry or crafts), or you want to sell fashion accessories or clothing. To determine what kind of items are selling well, you’ll need to look at trends. If you’re opening up a physical store in your area, you’ll need to do some research into local    
  • Wholesale Lot Plastic Bags - Buy in Bulk With a Wholesale Lot and Save on Your Business Promotion

    Purchasing plastic bags wholesale and in bulk is one of the best promotional options you will find for your retail business. The positives outweigh the negatives by a long shot when it comes to bulk purchasing these plastic bags. Let's take a look at these positives and negatives. Cost savings is one positive of buying bags in bulk that you will feel good about. Buying in bulk means you can high priority when you deal with the supplier, a period of credit for the payment and demand discounts. This allows you to cut costs with out skimping on the benefits you receive. This is the primary reason why retailers purchase their promotional plastic bags in wholesale lots. The design of the bag for a bulk order is more straightforward and easier than designing for many variations. A good amount of thought usually goes into the first few variations. The later ones are then just a modification job and he resulting quality of work is compromised.   
  • Promotional Water Bottles Boost Sport and Leisure Marketing Campaigns

    Any business involved in the sports, leisure or fitness industry will never fail to do well in promoting their brand by splashing it onto a water bottle! These are one of the most used items in this industry, giving a range of businesses the perfect opportunity to advertise and build brand loyalty in an innovative way. These products are appreciated by runners; joggers; hikers; cyclists; footballers; golfers; athletes; dancers; gym and fitness class goers; fitness instructors and personal trainers. But they also make a fantastic accessory for anyone else that is on the go such as a commuter or busy mum. Branded they can show off your trademark logo and message making a highly effective marketing campaign because they: o Act as a gift that customers appreciate - thus raising your public image and encouraging brand loyalty o Remind customers about you every time they are used o Go everywhere - imagine how many people will s   
  • The Top Classes of Promotional Items

    Advertising campaigns that feature promotional items are among the most effective, but you may be wondering what types of promotional items are the most popular. According to the sales figures reported to the Promotional Products Association International (PPAI), these are the top five categories of promotional products and the market share that each of them holds. Promotional Apparel With 22.5% of industry sales, promotional apparel is the leader in categories of promotional items by a runaway 10%. These figures include promotional caps, t-shirts, polo shirts, jackets, sweatshirts - anything that is worn. What makes wearables so popular? For one thing, they appeal to both customers and employees, and are bought for a wide range of reasons. They can be part of a motivational strategy or bought as incentives for staff. In many cases, they are bought for wear as uniforms or to be worn by employees for special events. T-shirts and caps are among the most popular giv   
  • Promoting the Attraction - Using Wholesale to Enhance the Customer Experience

    Do you run a theme restaurant or other special attraction? Are you looking for ways for your guests to remember their experience at your facility? Special give-a-ways, such as souvenir mugs, t-shirts or toys are a great way for guests to take a piece of their dining and entertainment experience home with them. In addition, it is a great way for you to get additional marketing mileage thanks to your guests carrying or wearing your promotional items. However, you need to look for a way to cover the costs of these free items without affecting the level of service you provide. One way you can order these items is through a wholesale supplier. Wholesale suppliers offer large quantities at low costs. The key is to find a wholesaler who offers a range of products can customize your order and turn the order around in a timely manner. If you happen to have multiple properties, your wholesaler can ship directly to each location, saving your company money