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Knowledge Base Articles

  • 4 Promotional Items With Impact

    Promotional merchandise can be extremely effective in creating a physical presence for a brand or corporate image. The general rule is the better placed the merchandise, the higher the impact. Good quality promotional products, particularly long lasting items, have a continuum of uses and applications that make them work well in any environment. An imaginative promotional approach sticks, and it establishes a brand like nothing else. Types of promotional items and marketing values Promotional items are generally valued comparatively on their "retail" value. This is actually a pretty natural response to any gift item. Something worth $10 is more valued than something worth $1. With promotional items, therefore, the perceived value of the items is highly relevant. The novel, mid and high value promotional items, can be very good, even surprising, promotional assets. Their marketing value is considered higher than their retail value, mainly because they're very stron   
  • 5 Tips For Choosing the Best BPA-Free, Stainless Steel, Eco-Friendly Water Bottle

    By now you have probably heard the warnings about products containing BPA plastic, but did you know many stainless steel bottles still contain the substance in their lids? Doesn't make much sense, does it? Well, if you are considering buying a container to carry around a fresh supply of healthy water, you may as well get the best one. So here are five things that you should look for in a stainless steel water bottle. 1. Totally BPA-Free Unlike the overwhelming majority of stainless steel container on the market, there a select few that are completely free of BPA. Look for a durable bottle that has absolutely no chemical liner. Where other bottles fail the BPA-free criteria is that the underside of the lid is made of BPA. BPA (Bisphenol A) has been in the news because of health concerns that link it with infant brain and fetal development and behavior. More and more studies are also showing a possible link to thyroid complications, cancers and    
  • Promotional Caps Can Improve Your Brand Awareness

    Promotional Caps are among the best ways to improve your brand and market reach in the industry. For businesses and organisations that have tight budget on marketing, then using promo caps is a good way to channel your product, services, or cause to the people. There are actually hundreds of promotional products that can be used in advertising campaigns. Selecting the best item that suits your marketing needs is the initial step to securing successful promotions. While it is a common fact that caps are sold at reasonable price, it is still important to consider the following factors when buying caps for your marketing efforts. Quality Material First off, you must consider only good quality materials when purchasing promotional headgear such as caps. Choose a supplier that only offers durable and excellent materials when buying Promotional Caps. If you buy cheap caps, this will most likely create a negative impression on your customers.   
  • Custom Sports Bottles Are an Integral Part of Every School Or Business Orientation Package

    When putting together an orientation package for a school, university, or business; there are many promotional items to consider. However, perhaps the most integral and often overlooked item is the simple custom sports bottle. There are many positive promotional elements to a custom sports bottle such as a large print area to display a logo, emblem or organization message. The overwhelming need and utility of the product itself-everyone needs to drink and transport liquids. It is a cost effective way to provide a high impact, vibrant, health conscious message. It is reusable and discourages the purchasing of environmentally damaging single-use bottled water. And the fact that it is one of the most highly used promotional products of all college recruitment materials, trade show giveaways, and orientation packages. But perhaps the most important and overlooked aspects of custom sports bottles is that they are most often used publicly for positiv   
  • Increase Sales With Wholesale Specialties Advertising

    Are you looking for a different way to get your business noticed? There is revolution in the wholesale advertising industry that has taken over the most commonly used strategy of advertising. Conventional means of getting more attention for your products like news inserts, mailed flyers, radio, or even the Internet may no longer be enough to meet the increasing competition with other products. These days increasing competition require innovation and a different kind of strategy to inject your advertising campaign with a renewed edge over the competition. This new blend of promoting your products is called wholesale specialty advertising. Wholesale advertising specialties have developed into an expertise over the years for many companies. This strategy uses your brand logo, or simply your messaging and imprints it on various products that customers would typical purchase. Such typical consumer items can be as varied from the typical t-s   

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