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Knowledge Base Articles

  • How to Buy Wholesale Gifts for Your Business

    When you decide to go into the business of buying gifts wholesale, there are a number of items you should consider carefully as it is the details that will determine in part if your business succeeds or not. One of the first steps to do when selling wholesale gifts is to make sure you have the right business licenses and paperwork in place for the state, local and federal government. This is one of the most important steps you need to do because the penalties are quite severe if the taxes for your town, state and federal government are not taken out in the specific way the governmental authorities want. After this important first step, then the next one or two involve doing some research in determining the best type of products you wish to sell and the method of selling them. This is important because knowing the market and what will sell is crucial to the business. After making these decisions, it is important to find the source of wholesale p   
  • Popular Promotional Products - Logo Water Bottles

    Logo water bottles are among the most popular promotional products available. They have been a best-seller in the advertising specialty industry for years - but what is it that makes them so appealing to companies and recipients alike? In a nutshell, the reason so many companies choose to imprint their logo on water bottles is because these items are functional and inexpensive. The secret to a successful promo is to pick something that people can use every day, this way your logo or message gets plenty of exposure. If you can find a product that affords this at a low price (a dollar or less per item), that's a pretty cost-effective marketing tool! Considering how much people pay per-impression with TV or print ads, custom water bottles certainly deliver a nice return on investment. One of the reasons that logo water bottles have been so popular as of late is because of the eco-friendly models that are being introduced. Most of these    
  • Making the Most of Promotional Merchandise

    Promotional advertising is one of the most cost-effective ways to advertise your business. Smart marketers know the impact that promotional items can have on a business. With the right items aimed towards your target market, your business can see a long-term impact, achieving a variety of company goals. Learn how your business can start making the most of promotional merchandise. You'll be surprised at how far one investment can take your business. What are your biggest company goals right now? Whether they're increasing sales, improving customer retention, motivating employees or a combination of these and other goals, promotional merchandise can be your best solution. There is a huge selection and variety of promotional items currently available on the market. From the trendiest piece of technology to mass distribution pens with your business name branded on the side, you can find the right promotional item for your business - and your target market. While searching th   
  • Guide to Buying Wholesale Wristbands

    Companies, organizations, schools and marketers understand the value in choosing wristbands for their promotional needs. Whether it is to advertise a company, create awareness or bring to light the need for medical attention in an emergency, wristbands are often the primary marketing tools used by professionals to ensure that their message is delivered. Therefore, it is important to understand the basics of buying wholesale wristbands to make certain that your organization gets its message across in the simplest and most effective way. When choosing wholesale wristbands, your first decision will need to focus on what type of bands best meet your goals. From embossed to debossed, colors and sizes, to the overall cost, there is much to consider to ensure that you select wristbands with the appeal and impact to attract attention. Since wristbands are used to promote a message, you'll want to ensure that the colors will be bright, vivid, and easy t   
  • Custom Promotional Items - Make Them Work

    How you can use Custom Promotional Items The best thing about custom promotional items is that you have a good amount of options. If you choose the wrong promo item, than you might do more harm than good. You have to be willing to spend more money on a product that will work instead of settling for a sub par promotional item. Your organization should pick a product that will work for it in a positive way. Say you work with school a lot, than try and pick something that schools can use to there benefit. Maybe binders? Custom Sweatbands for their schools basketball team? Maybe something for the professors to wear around. Once they have these they will be extremely appreciative and your company will get known throughout your community. The previous was an example of a small way in which you can use a promo item. A big example would be buying 20,000 headbands for New Years Eve in NYC. This unique promotional object would have your logo and a web ad