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Knowledge Base Articles

  • Customized Promotional Products: Perfect Business Branding Solutions for Increasing Sales

    Try to remember how you felt when you received a customised birthday cake with your name on it and was treated like royalty. "Awesome" probably describes this feeling you then had when people treated you this way. Every customised gift is relatable to this feeling and we often tend to become attached to the gift giver, emotionally or mentally. This fact has now been adopted and utilized as marketing strategies to increase business sales. Amid the contemporary cut-throat kind of competition, promotional strategy is considered to be the best method of increasing sales and is the "open secret" for staying ahead in the race. The sole purpose of promotional strategy is to introduce, persuade, and influence people; the same 3 "colours" that a sales strategy targets. Customized products impact enormously on both the giver and the receiver while providing the perfect business branding solution. Let's discuss how customized promotional products   
  • Why Sports Bottles Trump Plastic Water Bottles

    Buying a case of bottled water is convenient. It cuts down on time for busy individuals especially athletes. They can just grab one and go. But did you know that one fourths of bottled water is tap water? Or that the bottled water industry made upwards of 4 million dollars last year? That's a humongous amount of money for something consumers can get practically for free by the turn of a knob in their own home. Cutting down on buying bottled water is not only great on our eco-system but it also saves money. The best solution for this is to get a sports bottle or a permanent water bottle of sorts which can be customized to fit any design. The most obvious and best reason to own a personalized sports bottle is that it's earth-friendly. Bottled water is typically made out of plastic. Plastic is a big detriment to the planet because for one plastic is made from petroleum which is a limited resource. Two, plastic is mostly non bio-degradable. It stay   
  • How to Buy Electronics at Wholesale Prices

    Obviously, there are a number of reputable companies that offer a wide variety of electronics at wholesale prices, and such gadgets include as MP3 players, digital cameras and mobile phones. Nevertheless, there are simple things you have to consider if you want to buy any electronic gadget online. The offers you can get online largely depend on your chosen vendor. It may be required that you purchase items in bulk in order to obtain a wholesale benefit. On the other hand, you can find merchants that will let you purchase a single product at a wholesale price. Here are vital guidelines you should follow if you wish to buy electronics from a seller: Personal Research The first thing you have to do in respect of the kind of product you want is to carry out research on available brands, product features as well as specifications. Search for at least two web stores on the product and compare the prices and the features. By s   
  • Folders - One of the Best Promotional Gift Items

    It has been found that promotional gifts are very effective in enhancing the brand visibility of a particular company. But the choice of the promotional product matters a lot in making the campaign a success. The most important thing that you should take care while deciding for a promotional gift is the use of the product. You should always choose something which can be used several times a day so that it reminds of your company or product several times a day. One of the smartest promotional gift choices is the promotional conference folder. There are various benefits of gifting such folders as promotional gifts some of which include: The biggest benefit of gifting a conference folder or a personalized folder is that the product is useful for most people. This means that most of the people you gift the product will use it which automatically enhances the brand visibility of the company. Secondly the product is easily available and you    
  • Marketing Magic - The Many Uses of Promotional Merchandise

    Promotional merchandise is a dynamic marketing tool that has many uses for almost every business in every industry. Whether you're looking for creative advertising space or just trying to keep in touch with past customers, promotional merchandise is a unique way to get the job done. Red-hot Branding With Promotional Merchandise Successfully branding your company is no easy task. When you think about the fact that the average American is exposed to approximately 247 commercial messages EVERY DAY, you can understand the importance of creating a distinct brand. A brand will separate your company from the overwhelming flood of competitors that are constantly vying for the public's attention. One of the best tools you can use to help build your brand is promotional merchandise. In 2007, a survey organized by Source-e polled a sample of 429 respondents, two-thirds of which were labeled as CEOs, Chairmen, or Managers at their companies. According to the resu