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Knowledge Base Articles

  • Why Many Businesses Prefer Promotional Products to Advertise Their Brands

    Promotional products can be great tools for creating name recognition and good will of your brands among your customers and prospects. If a particular promotional product is a giveaway at an exhibition or conference, as a hand out to children on their educational visits or an in-store freebie, it is a great approach to use these promotional items to advertise your company name at lower costs. Giving out something for nothing is an excellent way for your business to get your target audience's attention and this is what many businesses are doing these days to boost their sales. Many items fall into the broad category of promotional products. These items might include bottle openers, letter openers, laser pointers, notepads, memo holders, photo frames, alarm clocks, mirrors, cufflinks, make up kits, manicure sets, jewellery boxes, business bags, travel bags, clocks, flasks,gift sets, briefcases, wine sets, puzzles, mobile phone holders, credit car   
  • How to Buy Directly From China

    In the Internet age, it's easy to find Chinese suppliers for your import business. Business-to-business websites such as Alibaba.com, sz-wholesale.com, okokchina.com PromosMall.com.  let you search for items you're interested in buying, or you can post a purchase request. If you find a suitable Chinese vendor, you begin negotiating. Finding a supplier is no guarantee of success, though. You have to check for quality, negotiate prices and be careful that everything you import conforms to U.S. law. Verify Everything     Even if the supplier you found online looks like a perfect fit, that doesn't guarantee he's legitimate. Run a background check to confirm his company exists. Look for any charges of labor or environmental violations. A research service such as Globis or China Checkup can investigate the company for you. You can also contact a legal or accounting firm in China to do the research. If the company checks out,    
  • Do Your Part and Enhance Your Company's Reputation With Custom Water Bottles

    Promoting good health to your customers and employees is very important and when you can find a way to do so and help the environment, you are drastically helping your company's image. People today are in the habit of buying all disposable things and this is a bad practice for the planet we live on. One of the largest items they purchase and throw away regularly is bottled water. Our society is becoming more aware of how detrimental this is to the planet we live on and takes pride in companies that do their part to promote taking care of the environment. One great way to make a statement and raise your reputation is by handing out promotional items that do not harm the environment and encourage people to do their part. Custom water bottles are designed to be reused and cut down the amount of waste being dumped in land fills across the country daily. Giving your clients, investors, and employees a promotional gift like this lessens the impact di   
  • What Wholesale Suppliers Are Looking For - Convince Wholesale Suppliers You Can Sell Their Products

    If you are going to meet with wholesale suppliers your purpose is to win their confidence. The initial meetings are similar to job interviews in that you are trying to convince him or her you are the right person for the job, you are the right person to sell their products. Do you prepare for these meetings with wholesale suppliers? If you prepare for job interviews you should also prepare for meetings such as these. The retail industry whether online or in a physical store is in all honesty quite saturated. Many people are trying to break into the industry every day thinking that reselling is an easy way to make money. Wholesale suppliers are easy enough to find thanks to good online wholesale directory listings that have reasonable membership costs as well as free trials or money back guarantees like SaleHoo, Worldwide brands and Doba. The trick lies in convincing the wholesalers to conduct business with you. All the people and companies that   
  • How Importers And Exporters Can Benefit From The Canton Fair

    If you are into import and export and want to delve into China trade, then Canton Fair is the best way to enter into the Chinese market. The Canton Fair is one of the largest trade shows organized in Guangzhou China, catering to a variety of industries - both commodity as well as service. Trade shows, as many experts believe, are very important events for those in the import and export business. Under these circumstances, it is obvious that in order to make the maximum impact on your business, you should attend trade shows that will help boost your business. The biggest benefit of attending the Canton Fair is the sheer size of businesses or companies you will be dealing with. The Fair boasts of an attendance of nearly 50 trading delegations, comprising of thousands of companies, which opens a huge avenue for promoting your business. Secondly, Canton Fair attracts the best of international buyers, making it the best platform ever availa