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Knowledge Base Articles

  • How To Define Promotional Products

    As a rule, promotional products are imprinted with a company's name, logo or message. They include both decorative and useful items of merchandise that can be incorporated in marketing and communication campaigns. Items are used to endorse a product, service or company agenda and can include business gifts, and awards, prizes, commemoratives and other decorated or imprinted items. Promotional products that are imprinted and distributed free are referred to as Advertising Specialties. Imprinted promotional gifts that are given as an inducement for a precise action are known as Premiums. Business gifts, awards and items that commemorate are also known as promotional products. The importance of promotional products is in their power to carry a message to a targeted audience. The products are both useful to, and appreciated by, the recipients; consequently, they are retained and used. Rewards for using promotional products Promotional products are flexible, subs   
  • Custom Wholesale Products

    If you wish to use promotional gifts to market your company's products or services, you can go for wholesale custom promotional products that can be purchased at affordable prices. Customized Magnets Magnets can be an effective alternative to lapel pins. Delicate clothing materials can be damaged by pins, but magnets would be able to hold clip-on items to any fabric. You can customize such magnets by printing your company name or logo and distribute them to your customers. Customized magnets can be a very effective means to promote your company's products and services. Full color magnets can be very attractive and prominent on apparel. Mini Promotional Fan Mini battery operated fans can be ideal items for beating the heat during summer. They can be used at any time and place when there is no access to electricity. Most of them come in a size of 110 x 35 x 50mm, with a print area of 20 x 15 mm which is sufficient for p   
  • China Makes Christmas For the Rest of the World

    China is the world's biggest manufacturer of Christmas products. China exports nearly 2 billion US dollars worth of Christmas products per year with more than half going to the United States. Most of it comes from Shenzhen in South China's Guangdong province. There are over 3,000 factories in Shenzhen producing artificial Christmas trees. Christmas lights, ornaments and Christmas wreaths are also made here. These items are all made from plastic and metals. Shenzhen is on the coast about an hours drive from Hong Kong. Before 1985 most of these products were mass produced in Taiwan and Hong Kong where the labor was cheap and ports were easily accessible. Taiwan and Hong Kong were not under the strict communist rule of China. By 1985 Taiwan and Hong Kong had developed into huge exporters and their local labor costs had increased. They started looking for a place nearby to ship materials to for assembly by cheaper workers. At the same time China wa   
  • Strengthen Product Knowledge With Promotional Hats

    Everyone understands exactly what a publicity giveaway is. It's one thing provided by an individual or a company to advertise something. The product could also be furnished by a corporation to show gratitude to a client. Pretty much all conceivable businesses have their own range of freebies, and when you possess a small business or are starting one, you then need to join the bandwagon also. Naturally, making use of giveaways is regarded as the most fail-safe means to advertise something. However well before you implement any major moves, you have to know that the proficiency of a freebie will greatly rely on how its beneficiary would utilise it. So in case you need a thing that your customers will use without any questions asked, why don't you try offering them embroidered hats? A branded hat that bears the name and logo of your company is something your clients can and will utilise quite often being that it is something convenient. Obviously,   
  • Select A Style Of Promotional Pens That Fits With Your Service

    In recent years, many companies have aggressively started looking for ways to promote their businesses. They tend to spend huge amount of money on advertising and marketing campaigns. The crux is to spread the name of the business far and wide. And the strategy is to print names, contact details, and messages on every item that goes out of the company. So much that professionals are even looking for fresh new items with the message on, which can be distributed among people. And hence, came the idea of promotional gifts. Now, you can find a plethora of promotional items, ready to be customised and gifted to customers. You can find varieties of promotional pens that can be customised for your business. Promotional pens range widely in price. This makes it easy to find promotional pens that fit your business and your budget, and are considered the most appropriate gift for all types of customers. Till now, if you haven't decided what your budget is and what type of promotional pe