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Knowledge Base Articles

  • A Promotional Items Primer

    If you're reading this, you're interested in, and probably looking for, a promotional item. Perhaps you have an upcoming trade show or other event, or you're looking for an item to include in your next direct mail piece or as a leave behind for your sales reps. There are thousands of promotional products and thousands of ways to use them. Out of this myriad of options, your goal should be to create the perfect promotional product for your needs, whatever they may be. Hopefully this article can help. What are promotional items? Promotional items are products that have been custom imprinted with a logo and/or message for use in marketing or advertising. Some products are common in everyday life, such as promotional pens, mugs, bags and notebooks. Other products are almost always used in a promotional context, such as stress balls, lanyards and koozies. Sometimes you may be surprised at the variety of things that can be imprinted. Fishing lures, for example, probably don't   
  • How to Pick a Stainless Steel Water Bottle

    Stainless steel water bottles come in a variety of shapes and sizes from bottles that are small enough to fit easily in a pocket or purse, to large models that will hold well over a liter. There are also a number of colors available and some bottles come with graphics lithographed on the outside. Graphics are nice, but consider a neoprene or other sleeve for the bottle since normal use can cause scratches that will mar even the best graphics. Why are double-walled bottles important? Most bottles are single-walled, which means that they are made from a single layer of stainless steel. Others are double-walled, meaning that they are actually two bottles, one inside the other, that are welded together. Often, the air within the space between these two bottles is drawn out to create a vacuum. That is all a vacuum bottle is, an inner and outer liner, with all of the air sucked out of the empty space between. Vacuum insulation has long been    
  • Promotional Gifts Need Not Be Extravagant

    Promotional gifts are one of the most successful ideas when it comes to promotion of one's business. They are the perfect advertising medium and the best marketing tool that you can offer to your business. Promotional products, owing to the wide variety of benefits that they offer to the user have become the favorite of every businessperson today. Promotional products are the popular thing today. Promotional gifts come in a huge array of options to allow everyone to choose what best suits their requirements. Promotional gifts include all time popular options like promotional pens, umbrellas, mouse mats, key rings, t-shirts, caps, clocks, calendars, notepads, conference folders, conference bags. All these options allow the user to choose whatever fits his or her budget. Promotional gifts also allow you to make a choice in the design, colour, pattern, and style so that you get exactly what you want. A common misconception that governs many minds as regards promotional gift   
  • Promotional Water Bottles - Carry Around Your Brand With Water Bottles

    One of the things that you can consider for your marketing plans is to use promotional water bottles for brand awareness and promotion. With the use of sports bottles and reusable water containers, you can easily make your company name, a product brand, your company logo, and your business name one that is recognizable by all. Since water flasks are easy to carry around by anyone from kids to adults, creating brand recognition with its use is a smart choice when creating awareness for your brand and company. Different Kinds of Water Bottles You can use a lot of different kinds of containers that can hold water as promotional water bottles and these include: * Sports Bottles. This is probably one of the more popular kinds of sports flasks you can use for your marketing needs. When you put your logo or your company name on a sports bottle, it can be seen anywhere from bicycles to gyms to parks and schools. Even some people bring their favo   
  • How Importers And Exporters Can Benefit From The Canton Fair

    If you are into import and export and want to delve into China trade, then Canton Fair is the best way to enter into the Chinese market. The Canton Fair is one of the largest trade shows organized in Guangzhou China, catering to a variety of industries - both commodity as well as service. Trade shows, as many experts believe, are very important events for those in the import and export business. Under these circumstances, it is obvious that in order to make the maximum impact on your business, you should attend trade shows that will help boost your business. The biggest benefit of attending the Canton Fair is the sheer size of businesses or companies you will be dealing with. The Fair boasts of an attendance of nearly 50 trading delegations, comprising of thousands of companies, which opens a huge avenue for promoting your business. Secondly, Canton Fair attracts the best of international buyers, making it the best platform ever availa   

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