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Knowledge Base Articles

  • Promotional Clothing - An Affordable Strategy to Promote Your Company

    If you want a great return on your investment, you should put your money in promotional clothing items. This kind of marketing campaign is very popular to a lot of big or small businesses compared to other types of promotions. Printed clothing products like jackets, caps, sweatshirts, polo shirts or t-shirts are the common ones. These are accepted everywhere and they are perceived as premium items worldwide. In addition, they are simple to produce, yet cost-effective by nature. So when you are looking for corporate giveaways or gifts to your customers, you should consider different clothing items with your company logo or name printed on them. Don't think that these are highly expensive. In fact, you can even choose from a wide price range that will suit your budget. Convenient and Effective And if you compare this campaign to a typical broadcast or print advertisement, you would notice that it brings out more warmth    
  • Promotional Messenger Bags

    The popularity of messenger bags has been on a steady rise in recent years and has cut across gender and age disparity. There are several different variations and colors available to choose from, all made from various materials such as nylon, pvc, cotton canvas and leather. Most of these messenger bags are casual, fashionable and very convenient while they have enough room to hold a lot of things in. With promotional bags continuing to become a permanent leading feature in the promotional products business, the messenger bag has a top spot in this industry's top-selling items. The fact that it can be carried around without much effort in every place and is easily noticeable because of its framework makes it a very good choice among many in the promotional industry. The messenger bag has a very large imprint area for your logo or slogan to be added to, making it ideal for companies to custom design as promotional items. With such an amp   
  • Wholesale Business - What Are All the Significant Functions of Wholesalers?

    Wholesalers are the middlemen between the manufacturers and retailers. They mediate between other wholesalers and retailers as well. They buy products from producers and sell them to retailers. In most of the cases they avoid dealing directly with end users. Their functions include negotiating prices with manufacturers, promoting the business, handling the products, processing inventory and data, pricing, budgeting and financing and assisting the clients in marketing. Though the wholesalers can be eliminated, their functions must be taken care of by some other body like producer or the customer or another mediator. Very few manufacturers will have time to concentrate on such marketing activities and they cannot sell piece by piece according to the end user's requirement. Eventually the consumers will not require products in bulk as well. There must be someone to purchase in bulk from the manufacturers and sell them piece by piece to the end use   
  • Effective Company Promotional Merchandise

    If you're developing a promotional campaign there is usually a purpose, which typically includes putting across a message to a specific target audience in a way that creates a worthwhile outcome, for both you and your audience and includes creating new relationships, or reinforcing existing ones. Promotional merchandise is a great way to connect your campaigns message with your audience on something tangible or useful that people can take away, reuse and be reminded of the message. The more use an item gets, the more exposure it has over its lifetime and the greater the chances are that your message will be seen repeatedly by the same person or at least occasionally by other people close to that individual. Bags are a good way to demonstrate this as everybody uses and needs a bag to carry things around, so if you choose a bag that is strong, secure, roomy and looks good there is a very high chance that it will see continual us   
  • Benefits of Promotional Umbrellas

    Advertising with promotional products like pens, caps, mugs, umbrellas, and many more may not be a ground breaking concept for you. For your company, this strategy can prove be a giant leap. You are bombarded with choices and products when you are searching for promotional items. Among all promotional items, if you are catering to a niche and valuable audience, promotional umbrellas can be a better choice compared to other promotional items such as pens, mugs, caps, keyrings, and many more. Promotional umbrellas are regularly used each time there's rain or on a bright, sunny day. These promotional umbrellas make a powerful impact on dozens of potential customers each time they're used. Many companies look at promotional umbrellas as a generous and thoughtful corporate gift. Promotional printed umbrellas are definitely a "step up" from the usual promotional items, and are well appreciated by loyal clients, especially, when they are caught in an unexpected thunderstorm. Wh