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Knowledge Base Articles

  • Ho, Ho, Ho! Christmas Promotional Goods

    Christmas is one of the best holidays to maximize your advertising needs. The season of giving will not only make you more generous when it comes to giving promotional goods but it will also make your recipients more grateful in receiving your gifts. However, it can also be a tough time for any advertiser. With the piles of gifts that a customer receives not only from other companies but also from family and friends, it would be hard for them to determine which one came from you. The trick here is making yours more noticeable than the rest. Here are some tips: 1. Keep it colourful. Make your package stand out. A lot of packages over the Christmas holidays are usually wrapped in red and green wrapping. So choose other colours such as bright blue, hot pink and even silvery white. Anything that will look different from the rest. If you can catch your customers attention with your gifts wrapping, you are halfway there. 2. Keep it    
  • Promotional Conference Folders - Ideal Giveaways at Business Events

    Out of the many promotional items and gifts, promotional conference folders are the best give-aways at business events, seminars as well as trade shows. These folders, available in designs and materials such as leather, synthetic as well as fabric can be easily personalised with your company name and logo on it. Conference folders can work to improve your brand image and get you all the visibility you need, primarily in two ways, i.e. your clients and customers and your employees.   Internal Brand Visibility  Your employees know how to ideate, manufacture, supply and market your product and services but don't often realise their relative importance, or for that matter, the scope and size of your business. Using common wholesale stationery may be convenient but may not always work to your advantage.  Check in various departments! Check for all that your employee needs to carry around during a normal working d   
  • Promotional Merchandise-The Affordable Way To Advertise Your Business

    Achieving success and enviable profit margins are the objectives for most corporate professionals. The objectives may be clear cut. However the path to reaching these objectives may not always be as clear. You are an astute business person and therefore you are quite aware that advertising your business is a necessity, albeit it is often a difficult and expensive requirement of business. Do not let the task of corporate advertising take a toll on your finances or your mental health. Promotional merchandise is the affordable, stress-absent way to advertise your business. Consider that printed and promotional merchandise items are very affordable, and effective walking billboards that advertises your business wherever they go and around the clock. Try that with any other form of corporate advertising and you are more likely to bankrupt your finances than to build enviable profit margins for your business. You have most likely invested sums of money into advertising plans t   
  • What You Need to Know About More Water Bottles for Kids

    With people becoming more health conscious, parents are taking steps to ensure that their children are getting enough fluids. Many schools in the warmer states suggest that children carry their own water bottle. Because of this trend there are more water bottles for kids on the market today. There are some things that should be considered when purchasing a bottle for a child. The first thing to look at is how leak proof the bottle is. Children are naturally rough on their belongings so you want to be sure that what they carry is sealed tight to prevent leaks. You need to consider that the bottle is not likely to remain upright so it must resist leaking when on its side. Check to make sure that there is a rubber ring inside the lid to keep fluid from getting out. Remember that not every lid is going to be leak proof even with a lining. Some stores will give demonstrations to show customers that the product does not leak. You sh   
  • Print Your Message Onto Some Promotional Item to Advertise Your Business

    Many businesses have used different marketing techniques to communicate their message through different means of communication channels over the years. These methodologies were costly and time consuming. Then businesses realized that they can make it by investing less money as compared to other marketing campaigns. They decided to use such common things like pens, pen stands, markers, energy drinks, Pedometers, sweets, balloons, bottle openers, briefcases, whistles, badges, key rings, footballs, compasses, Jackets, T-shirts, blankets, sim card products and even DVD players. The main idea behind this method is to print your message onto some promotional item and give away to your target audience and prospects. This technique would not create a well being of your company but it will advertise your brand name at the same time. Just think of a pen stand which you gave away to one of your prospect. This pen stand on his table would advertise your pr   

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