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Knowledge Base Articles

  • 5 Tips on How to Choose Which Wholesale Promotional Products to Offer

    Promotional products are given away primarily to create and sustain interest in a company's products and services. They can be the products itself or, and this happens more frequently than usual, specially made products that are imprinted with the company's name and manufactured exclusively to serve as giveaways. Since promotional products are usually purchased wholesale, even the smallest mistake can land you with thousands of useless giveaways. Thus, before pushing through with the production of your promotional products, make sure first that you've considered all the important factors that can affect it. Tip #1 KNOW WHAT CUSTOMERS ARE LOOKING FOR FROM YOUR WHOLESALE PROMOTIONAL PRODUCTS According to a survey made by the PPA, customers deem the following factors significant when receiving promotional products: Usefulness (98.3%) - Your promotional product must be useful, not just to anyone, but most especially to your targe   
  • Personalized Water Bottle Marketing - 4 Tips for Greater Success

    A personalized water bottle can make a great marketing tool as it's an inexpensive yet effective way to disseminate information about your company. According to a recent study, on average, drinking wares have a per-impression cost of $0.004 and get you a bit over 1,300 impressions over their useful life. You can have lower per-impression costs with other promotional products and you can have more impressions too. Think personalized bags and shirts. However, not every occasion calls for a bag or a shirt. As a matter of fact, some call for a water bottle. Since not everybody who's determined that giving away a personalized water bottle or two gets the full effect, here are four tips to help you market with water bottles more successfully. 1. A Personalized Water Bottle That Stands Out Works Harder For You In the world of personalized products marketing, "He who screams louder gets the attention" becomes "He who stands o   
  • Getting Cheap Wholesale Products

    The secret to the success of any retail business whether it's online or not is being able to buy wholesale merchandise at cheap prices and sell them at a marked up price. So as a retailer you have to focus your energies on finding cheap wholesale products, because if you do not only will you be able to make more profit at what ever price you charge but you will also have the edge over your competition. Finding cheap products is a hard task in itself. You will have to carry out extensive research on the types of products, the manufacturers , suppliers, importers, etc. and the more information you have the more chances you have of getting wholesale products cheap. Attending trade shows is a great way to buy cheap products because you can make business deals with suppliers, and usually after trade shows, exhibitors sell their products at give away prices. If you are buying your wholesale products from a supplier, distributor or wholesale    
  • Promotional Items For a Comfortable Workplace

    The average employee spends at least 45 hours in his workstation. The office is basically his second home, a second life. One of the basic things the company can provide is a wholistic and comfortable workplace that allows him to fulfill the requirements of his job and still strike a balance between outside life and work. Here are some ideas for promotional items you can integrate in your employee motivation programs: Ensure that work stations are ergonomic. Easily, one of the major reasons for absenteeism is work-related injuries. Supply your employees with promotional items such as wrist pads, filters for their computer monitors, ergonomic keyboards, and back pillows. Educate your employees on proper posture at their desks so they do not get back or neck injuries. Get the entire team together to start the week right. Monday is the best time to plan what happens during the week and to update one another on what's on the other's plat   
  • How to Find Chinese Distributors

    You can easily find a variety of Chinese distributors on Internet websites and international trade lead boards. However, since most are independently operated, for the most part, anyone with an email address can join and offer to be a distributor or agent. To avoid fraud and to develop a fruitful business relationship, look for Chinese distributors on sites managed by United States government agencies and by reputable international trade associations. Find Chinese Distributors Instructions         1 Register your business and your export interests at the U.S. Department of Commerce's export website. Once you are registered, you can search the database of opportunities and offers that are sent by the local commercial officer at the U.S. Embassy in China. The export site also registers foreign businesses and maintains a database for business matchmaking.         2 Visit the Traderoots   

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