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How to Find the Best Promotional Items and Corporate GiftsAs a business owner or corporate gift buyer you know how hard it can be to find just the right promotional items or business gifts. Do a search on Google and you have literally millions of choices staring you in the face. It's hard to find the best deal on the best item. But all that's about to change. I worked in the industry for years and I can tell you that there's a lot of money "left on the table" when you're looking at higher end products and plenty of "overstock" options when looking for the good old cheap promotional items like pens and key chains. For this article I'll focus on corporate gifts and business promotional items. More specifically let's look at those that can be laser engraved since these often carry a higher perceived value by the recipients (when fine woods are engraved, etc.) The first thing you want to do is get some inside information on what the promotional company is paying for a product versus what it charg
Personalized Water Bottle Marketing - 4 Tips for Greater SuccessA personalized water bottle can make a great marketing tool as it's an inexpensive yet effective way to disseminate information about your company. According to a recent study, on average, drinking wares have a per-impression cost of $0.004 and get you a bit over 1,300 impressions over their useful life. You can have lower per-impression costs with other promotional products and you can have more impressions too. Think personalized bags and shirts. However, not every occasion calls for a bag or a shirt. As a matter of fact, some call for a water bottle. Since not everybody who's determined that giving away a personalized water bottle or two gets the full effect, here are four tips to help you market with water bottles more successfully. 1. A Personalized Water Bottle That Stands Out Works Harder For You In the world of personalized products marketing, "He who screams louder gets the attention" becomes "He who stands o
Using Promotional Polo Shirts To Promote Your BusinessEveryone wears clothing, so why not use it to promote your business? Promotional polo shirts, caps, t-shirts and other swag with your logo on it can promote your business in ways you never thought possible. Here are some unusual ways to promote your business using promotional polo shirts or other promotional apparel. Have a photo contest. Photo contests bring out the competitor in everyone. Offer a free promotional polo shirt with your company's logo on it, and offer a prize for the best photo taken of a person wearing your shirt. Hold the contest in store with customer votes deciding the winner. You get multiple opportunities for promotion - customers must visit your store to get their t-shirt, drop off their photo and vote for their favorites. In addition, you'll get the publicity generated by the contest and the exposure of all those people wearing your logo on their chests. You'll also get great promotional materials for months worth of advertising in the form of ph
How to Make Custom Water BottlesAre you tired of carrying around the same old clumsy looking water bottle of yours around with you everywhere you go? The kind of bottle you bought off the rack at your local department store or gas station? Are you tired off the odd colors and the silly labels? Then why not make your own? Why Customize Your Bottle? Your very own custom made water bottle, personally tailored down to the very last molecule of shape of the bottle, through to every single splash of color on it façade and label. They can be geared to every single activity of your life. You can customize them to the various dynamics of your routine. For instance, you can customize them to the tone and design of your new mountain bike, so that its blends in seamlessly and serves as a perfect accessory. You could accessorize it to be your trusty companion on long walks in the park; you may take it with you on your adventures on the trekking grounds; alternatively, as your sidekick o
Choosing Wholesale Promotional Products to Improve Your BusinessBusinesses give away promotional products because of two main reasons: to promote the products or services the business sells or provides, and to send message of "thank you" to costumers. They can be specially made products with imprinted company name and exclusively made as giveaways, or the product itself. Either way, giving away promotional products involves a substantial amount of investment, considering they are purchased wholesale. Thus the process of choosing what to give should be carefully evaluated on several factors. 1. Choose the wholesale promotional products that your costumers are looking for. There are lots of promotional products ideas out there. And all of them can be effective in one way or another. However, you still have to consider what your costumers want to receive and not relying on what is the most common or what costs less. Here are some of the features that your wholesale promotional products should pos