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Knowledge Base Articles

  • Doing Business With China

    The two most over-used buzzwords in business of the last ten to fifteen years are "China's Coming" and "The internet will change everything". Curiously, it's not very often that you hear both buzzwords used together - but why not ? Using the internet to do business with China has to be one of the smartest ideas around. First of all, China has some incredible advantages in terms of trade. It has easy access to raw materials and cheap labour. Its economic base is growing and there is very little that China can't produce. Secondly, it is a massive and growing market for all sorts of products and services and with an increasing taste for western brands. These facts alone make doing business with China a very interesting proposition, let alone the fact that your competitors are already thinking about how they can lower costs and/or expand sales by doing business with China. But there are a number of drawbacks to doing face to face business    
  • Promotional Cool Pens for Students

    While advertising is meant to target a wide audience, there are times when a certain company or product is mainly targeted towards a specific audience, such as the elderly or men. In some cases there are certain products that are geared towards students. With these types of products it's important that the company is able to promote properly by using the right type of promotional item. If your company is looking to gain attention from students, the best way to do so is through the use of promotional cool pens. Promotional pens are the perfect promotional item for students because students of all types use pens on a daily basis! From taking notes to writing papers, pens are a must have for high school, college, and post-graduate students alike. Why promotional pens? Since there are probably hundreds of different types of objects that can be used as promotional items for your company, would you choose promotional pens for students as you   
  • Promotional Gifts - Bringing Success to the Business

    Promotional gifts celebrate professionalism and togetherness. They are used as incentives for both employees and clients. They bring manifold benefits - earn goodwill from clients and employees both; improve productivity levels; give an opportunity to promote an organisation; brand awareness; enhancing present customer relationships; strengthening the company profile and even give long term benefits to an organization. They are beneficial to all companies whether large or small, start-up or established and are widely appreciated because they appeal to all age groups. Some promotional gifts which are hugely popular and are used regularly are promotional pens, promotional mouse mats, promotional umbrellas, promotional calendars, promotional watches, promotional golf balls, promotional mugs, promotional folders, promotional shirts, promotional caps, and many more. The main idea behind distributing promotional gifts is to endow customers with something they can use on a daily basi   
  • Printed T Shirts - Better Promotional Tools

    Printed T Shirts are now becoming a fad in advertising. Of course, companies can select any type of products but there is something about printed corporate T shirts that make them very famous in publicising a company. Truly, custom printed apparel is an inexpensive and undemanding way of endorsing a company. The t shirts can be given away as incentives to employees, a token of appreciation for customers, or simply a giveaway for the general audience. This creates a twofold effect. One is a sign of gratitude and the other is company message dissemination. Choosing the right style or design is imperative in promoting the business using these shirts. High quality and up-to-date designs should cover your Printed T Shirts. Costs should be within the company budget. This will help you in making your plans. Tips in Using T-Shirts for Promoting Your Business These shirts can effectively help send your message to your intended targets.    
  • Why Customizing Sports Bottles Promotes Team Spirit for Schools, Teams and Athletes

    Any group or team could use something that can help boost their team spirit. Most usually pot for custom made items like t-shirts, pants, caps, sweat bands, and sport bottles. Customized bottles have become a trend nowadays with companies trying every method possible to promote themselves. Even so, these customized sports bottles are very unique as not many people will actually have the exact same bottle. Giving out customized sports bottles to schools, teams, or athletes will surely help promote team spirit. Customized sports bottles may seem a little cheesy but that depends on the design and color of the bottle. Nobody would mind using a bottle which has been cleverly designed. Giving out customized bottles will make them feel special. Think about it, only your school, team, or you soccer team members have those customized bottles. It is surely a good positive feeling. Individuals also tend to feel as though they are being appreciate   

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