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Knowledge Base Articles

  • The Growing Scope of Wholesale Promotional Products

    Marketing is an important part of the corporate sector operating from any part of the world. The successful marketing strategies hold the key factors as far as promotion of the company and its products are concerned. These marketing strategies are tailored according to the products and services of the company. Every company hires especially skilled marketing experts who are responsible for devising and developing innovative and successful advertisements. In the changing scenario of the good and effective marketing strategies, the importance of wholesale promotional products is increasing at a fast rate. Most of these products are available with all the leading producers of wholesale promotional products. The basic function of these products is to carry the name and logo of the promoting companies. These companies sign a memorandum of understanding with the makers of these products. As per this understanding, the manufacturers print or encrypt t   
  • Avoiding Some Common Mistakes Can Get Your Advertising Maximum Benefits Through Promotional Items

    Promotional Merchandises make sure that your company brand is visible to your target audience and prospects effectively. Promotional products are very helpful in brand building and brand recognition. Over the years, branding has evolved as one of the most popular concepts in the marketing world. Your company's brand is reflected by its name, logo and message onto some promotional item. Promotional items like mugs, polo shirts, ballpens, pencils, pens, markers, lip balms, candles provide you with an excellent opportunity for making your company brand globally visible and advertise it in an inexpensive way. ECO friendly promotional items, blankets, sports bottles, toiletry bags, beach balls, flags, magnets, torches, stickers, shoulder bags, vases, bowls, briefcases, business bags, flasks, gift sets, letter openers, luggage tags, purses, accidents kits, car accessories, computer accessories, flip flops, ice scrapers, pen knives, screwdriver sets,    
  • 6 Ways to Put Promotional Note Pads to Work For You

    One of the most versatile promotional items is the ever-popular promotional note pad. This product can find a home with any company or client in any industry. Typically, note pads are used in offices as a way to quickly raise awareness among staff, while providing employees with a practical tool they can use to jot down important notes throughout the day.  You'll see that it won't take more than a couple of minutes of brainstorming to find a use for promotional note pads in your marketing campaign. Here are a few ideas you may never have thought of to get your creative juices flowing: 1. Put promotional note pads in new hire kits. Make new hires feel welcomed to your company by providing them with a promotional gift package on their first day. As part of this package, you can include useful imprinted items like promotional note pads that will help them complete their daily tasks. A quality promotional notepad will raise your employee's morale and show them    
  • Countdown To Promotional Conference Bags

    What's a conference without promotional conference bags? It's like a festival without the cotton candy and popcorn or a party without the goodies. Promotional conference bags are one of those traditions that have become much anticipated among those who attend conferences as part of their business or professional lives. Whether they're handed out at check in or picked up at a table when the conference starts, conference attendees thoroughly enjoy rifling through the contents to find all the promotional goodies provided by conference sponsors and look forward to using the bag itself again and again. If you're in charge of ordering the promotional supplies and goodies for your organization's conference, getting the goodies into the promotional conference bags is a process that started months earlier. If this is your first time planning a conference, here's a quick countdown of things you need to consider and a timeline for ordering and organizing everything that goes into putting   
  • Made-in-China Medicine Testing the World Market

    Many pharmaceutical companies in China are hoping to pass major international certifications, such as certifications from the WHO, EU and Australia. "It is likely that 20 pharmaceutical companies can obtain international certifications this year," said Mr Yu Mingde, a vice-director of China Pharmaceutical Enterprises Management Association. Temptation from the outside 2007 was another record year for China's western medicine export value, up 56% to US$784 million. However, most medicines that went to big markets such as Japan, Korea and Australia were products from foreign companies in China, mainly in the form of export processing trades. Products made by domestic Chinese companies were exported to low end markets such as Nigeria and Pakistan. As Chinese pharmaceutical companies are still weak at proprietary R&D, most of their products are generic copycat drugs. Yu revealed that "the big three markets of EU, US and Japan