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Raising Awareness With Promotional ProductsWhat are your marketing objectives? If one of your business goals is to increase brand recognition within your target market, promotional products are the affordable and effective solution your company is searching for. Promotional products get the attention of your target market in a positive way. You can start raising awareness with promotional gifts for your brand very quickly too. What do you want your target market to know about your business? Do they know your business message, its values and goals? Do they know what separates your business from the competition and why your products and services are far superior to anything else available in the marketplace? Ensure that your company message, products and services are portrayed to preferred market sectors in the right manner. Your business can invest in promotional products that address your market sector by gaining their attention through promotional items they want and need. Promotional products can help your busi
How to Find the Best Promotional Items and Corporate GiftsAs a business owner or corporate gift buyer you know how hard it can be to find just the right promotional items or business gifts. Do a search on Google and you have literally millions of choices staring you in the face. It's hard to find the best deal on the best item. But all that's about to change. I worked in the industry for years and I can tell you that there's a lot of money "left on the table" when you're looking at higher end products and plenty of "overstock" options when looking for the good old cheap promotional items like pens and key chains. For this article I'll focus on corporate gifts and business promotional items. More specifically let's look at those that can be laser engraved since these often carry a higher perceived value by the recipients (when fine woods are engraved, etc.) The first thing you want to do is get some inside information on what the promotional company is paying for a product versus what it charg
The Best Guidelines to Buying Wholesale MerchandiseEvery business owner knows that you need many options to get products at wholesale to put up for sale whether it is an online store or material store. You can find an excess of varying prices and a broad selection from a variety of manufacturers, wholesalers, and even distributors that can supply you with the products you need for your inventory. But with so many deals out there how do you find the best options for wholesale quality products that will really be profitable for your business. Well there is a course of action that many other business owners recommend for purchasing wholesale at the finest rates and highest quality merchandise, and make the profitable for your business. Generally most wholesalers will acquire vast quantities of various products from the manufacturer directly. The greatest saving you can make is in bulk purchases. Despite the fact that most wholesalers require a minimum quantity order, it is not expected that cust
Stainless Steel Travel Mugs for Promotional Gifts and Retail StoresLooking for the perfect personalized promotional products for your business can be crucial to your budget and advertising effectiveness. There are multiple of popular items used for trade shows, conventions, conferences and other corporate events such as pens, business card magnets, jotters, can coolers and custom t-shirts. You can practically take any product, customize it and use it as a marketing tool for your company. You want to make sure that you give your customers and clients something practical that they will be able to use for their everyday lives. Drinkware can be an effective giveaway item for just about anyone. Stainless steel travel mugs are popular and extremely useful to people who are always on the go. You can get stainless steel travel mugs and personalize them however you want. Get them custom printed or laser engraved with your business logo, a creative graphic design or any text you want. This guarantees that your informa
How to Import from ChinaChina's factories seem to be humming 24 hours a day. Almost anything that you can imagine is made in this country. Because of lower wages and overall costs, prices for wholesale imports from China are almost unbeatable. It's logical to import products that fit your market strategy from China. With some patience and due diligence, you can locate reliable suppliers in China. Instructions 1 Choose one or two narrow product categories to import, initially. If you sell toys, perhaps you can add action figures from China to your product line. If your categories are too broad, you will spend a lot of time finding wholesale distributors and getting price quotes. 2 Find and record the International Trade Codes (ITC) for the products that you want to import at TradeInfo. This information makes it easier to get quotations from different companies, because the codes are used wo