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Knowledge Base Articles

  • Making the Most of Promotional Merchandise

    Promotional advertising is one of the most cost-effective ways to advertise your business. Smart marketers know the impact that promotional items can have on a business. With the right items aimed towards your target market, your business can see a long-term impact, achieving a variety of company goals. Learn how your business can start making the most of promotional merchandise. You'll be surprised at how far one investment can take your business. What are your biggest company goals right now? Whether they're increasing sales, improving customer retention, motivating employees or a combination of these and other goals, promotional merchandise can be your best solution. There is a huge selection and variety of promotional items currently available on the market. From the trendiest piece of technology to mass distribution pens with your business name branded on the side, you can find the right promotional item for your business - and your target market. While searching th   
  • Reusable BPA Free Aluminum & Stainless Steel Water Bottles

    When the heat rises so does your need for hydration. You need water to keep your body temperature cool so you don't get overheated. If you are a person that is on-the-go, you need something to carry your water in at all times, something that will keep your water cold. What you need are reusable BPA free aluminum or stainless steel water bottles. Reusable aluminum and stainless steel bottles are the choice bottles. They are BPA free, which means they do not carry a synthetic hormone that can mimic estrogen and cause prostate cancer. The fact that they are reusable makes them eco-friendly. So, aluminum and stainless steel water bottles are good for your health and good for the environment. Reusable aluminum and stainless steel bottles can be purchased factory direct blank or printed. So, if you are a business owner and want to use BPA free water bottles as your promotional gifts, you probably won't decide to purchase them blank. You wil   
  • Top 5 Tips of Overcoming Your Wholesale Dropship Business Problems

    Making money online is something is becoming increasingly common nowadays, as more and more people try their luck on the Internet to explore the chance of making it big through the web. One of the most popular, and renowned methods out there is the wholesale dropship business. Using the dropshipping method, you do not even need to have your own website to promote products, you could probably just use eBay to sell and market them. There is a misconception of the word wholesale in the business plan. In reality, you would not be able to get cheaper prices for the items that you are selling compared to hypermarket retailers such as Wal-Mart for instance, and just because you are dealing with wholesale suppliers you are not going to be offering basement prices for them. Nevertheless the tips that are mentioned below would be able to help you overcome any wholesale dropship business obstacles that come across your way: 1) Ensure that you u   
  • How To Use Packaging To Promote Your Business

    What's the use of having a great product, price, advertising campaign, and other elements of a marketing mix that work wonders for a marketer but that lacks good packaging and aesthetic appeal? Packaging is as important an element of the promotional mix as pricing, features, etc. Packaging in itself consists of various factors that can help a marketer sell the product. In fact, many marketers understand the importance of packaging as it directly influences interest in the mind of a buyer and induces him or her to try out the product outside his or her normal buying pattern. The packaging of a product can work wonders for the business by promoting the product through word of mouth, visual display of product, shelf promotion, etc. Proper planning of packaging gives the product an aesthetic appeal, use of colors makes it attractive and shape may give it a curiosity factor. Safety and security of the product are concerns as well.    
  • Getting Cheap Wholesale Products

    The secret to the success of any retail business whether it's online or not is being able to buy wholesale merchandise at cheap prices and sell them at a marked up price. So as a retailer you have to focus your energies on finding cheap wholesale products, because if you do not only will you be able to make more profit at what ever price you charge but you will also have the edge over your competition. Finding cheap products is a hard task in itself. You will have to carry out extensive research on the types of products, the manufacturers , suppliers, importers, etc. and the more information you have the more chances you have of getting wholesale products cheap. Attending trade shows is a great way to buy cheap products because you can make business deals with suppliers, and usually after trade shows, exhibitors sell their products at give away prices. If you are buying your wholesale products from a supplier, distributor or wholesale    

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