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Knowledge Base Articles

  • Shenzhen Factory Inspection - Making the Best of The World's Manufacturer

    Shenzhen, China may be the biggest city you've never heard of lying in the heart of the Pearl River delta, this amazing place is now home to an estimated 30 million people. It's also part of the world's largest manufacturing hub in conjunction with Guangzhou (another Chinese mega-city only an hour away from Shenzhen). So if you're considering outsourcing your production capabilities sooner or later you're going to spend some time looking at Shenzhen. When you do you'll be amazed at the amount of choice available to the first time outsourcer, there are hundreds if not thousands of factories in the area and whatever your specialisation you'll be able to find a host of companies willing to make your products at competitive rates. In fact it can be that overwhelming amount of choice that can cause headaches for you. How do you know if the supplier you are talking to is ethical? How will you work out whether the workforce isn't made up of child labour? Or wh   
  • Steps To Attend The Canton Fair

    If you are looking to promote your business in Guangzhou, then Canton Fair is the best event. The trade show is the largest event that is organized in Guangzhou China and is the best platform that showcases China trade. Therefore, it becomes very essential for all business owners to participate in this event, if they want to promote their business in Guangzhou, in particular, or in China as a whole. Given that the Canton Fair is one of the most important events that's organized in Guangzhou, there are certain formalities that need to be fulfilled in order to attend it successfully. Firstly, it is important to obtain an invitation for attending the fair. This can be obtained from a variety of sources including the Foreign Liaison Department of CECF, The Economic & Commercial Counselor's office (Section) of the Embassy (Consulate) of P. R. China, and The Local Representative Offices of China Council for the Promotion of International Trade (C   
  • Mouse Pads - Inexpensive Promotion

    Everyone is looking for a way to inexpensively promote their business. In a slowly recovering economy, it is more important than ever to find ways to promote your business without emptying your bank account, but you also have to consider uniqueness. As such, you want to utilize a more unique tool, one that will take your customers and potential customers by surprise. Often the most useful promotion techniques are the least expensive. Generally, business owners will try to promote their business using expensive, high-volume techniques like commercials or billboards. What many business owners don't realize, however, is that potential customers tend to ignore such messages. They listen to their friends. If a potential customer sees a promotional item for your business in the hands of their friend, they are much more likely to visit your business than one they hear about on the radio. Read on for a very inexpensive promotion strategy, that will hel   
  • Water Bottles - Good For the Environment and Customers

    Currently, there is a great deal of debate over the effect bottled water has on the environment around the world. Not only is the process to make the bottles and fill them bad for the environment, but they are often disposed of and not recycled. Each bottle of water can last upwards of 1,000 years and that causes some very serious problems for the environment. Many consumers are now looking for reusable bottles so they can take water and other cold drinks with them wherever they go, and that can mean a big benefit for your company. How does this benefit your company? Well, promotional bottles allow you to market your company to customers through promotional bottles. However, to do this properly, you need to follow a certain set of steps. 1. First, you need to choose good looking bottles. If the bottles are not attractive, then no one is going to use them and that is just wasted money for you. Look at what other people are usin   
  • Promotional Plastic Mugs - Benefits & Points to Take Care Of

    Promotional items are the best ways for advertising your brand. These items, imprinted with your brand name in bold will remind the customer of your brand every time they will be used. One of the most effective promotional items are the promotional plastic mugs. There are various benefits of using these as your promotional product. Some of them are discussed below:- These plastic mugs are very durable. The longer these mugs will be used, the longer they will promote your brand, because only when they are used, your brand name is noticed by the customers. Your brand will remain in their memory as long as they use the mug. The promotional plastic mugs are an item of utility. If it is not used for drinking purposes, it can also be used for keeping stationery items like in case of a pen stand. This way it will be used as a desktop accessory which will remain in public view at all times, thereby increasing your brand visibil